1. Brand positioning: The audience of Ma Wanli Industrial Co., Ltd. is mainly concentrated in the military and police system, state power organs and their branches, and group customers of large and medium-sized state-owned enterprises, while Coach is mainly aimed at middle and high-end consumers.
2. Price: Due to different brands and positioning, the price in Ma Wanli is relatively more people-friendly, while Coach is more expensive.
3. Design and technology: Coach is famous for its creative design and original spirit, and its technology is exquisite. Ma Wanli may have different characteristics in design and technology, but the specific design and technical level need more information to evaluate.
To sum up, Ma Wanli and Coach have their own advantages, and consumers may have different choices according to different needs and preferences.