Introduce senior professional pastry chefs and professional baking teams at home and abroad to make high-quality western-style cakes for customers.
In recent years, Aoqi Food has developed rapidly. On the basis of the stable development of chain stores in this region, actively explore the Jiangsu and Zhejiang markets, take brand management as the development direction of enterprises, and pay close attention to quality and service!
Brand is quality.
Brand is the first proof of quality. Excellent quality is the guarantee, and what the brand should do is to carry and publicize the quality behind it with image and word of mouth. Quality is the connotation of brand, and brand is the condensation of quality.
Brand is responsibility.
Brand is not the brand name given to itself, but the trust and recognition given by customers. To maintain the brand's lasting competitiveness, it is necessary to assume the responsibility of providing better services to customers, put customers first, and make the brand worthy of its position in the eyes of customers. Just as the process of building a brand is full of hardships, it takes a lot of efforts to protect a brand. A little damage may destroy the hard-won brand image, and a simple smile can strengthen the status and foundation of the brand. Only by keeping the word "responsibility" in mind at all times can we reflect the proper value of the brand in every move. We cultivate and protect the brand with sincere service and full enthusiasm, and spur ourselves with the responsibility of "customer first". We are worthy of the trust and praise of customers and the reputation and value of brands.
Brand is attitude.
Treat the brand as a person. You are good to it, and it will be good to you in turn. You hurt it wantonly, and in the end it is you who are unlucky. Treat the brand with a positive and enthusiastic attitude, regard it as a part of your life, and defend the brand image like the right to life. This attitude should always be reflected in the work, and there should be no slack. As long as there is a little chance, the broken ring will flood in like a flood, drowning the brand ship that has been worked so hard to build so far in the ruthless storm.
Attitude is also an external performance, which allows customers to see your work attitude and attitude towards the brand, and also adds points to the brand image. Customers not only want to see what value they can get, but also want to see what kind of people they cooperate with. Win the respect and recognition of customers, make them more willing to cooperate with you, and have a pleasant work experience while gaining value. At the same time, the company's brand image will be printed in customers' minds more deeply and intuitively, ensuring long-term cooperation and greater brand value.
Brand is vision.
The brand carries too much connotation of the enterprise, and also condenses too much effort of the enterprise. The process of building a brand is full of hardships. ...
We know that brand is not a fixed concept, and it is not static from the beginning of its establishment. We know that enterprises that only rely on existing brands and do not think about innovation will only have empty pockets.
Brand is a fluid and developing concept, which needs to be constantly improved through experience and innovated through failure. It should be adjusted, changed and enriched at any time with the change of the surrounding environment, and develop towards the final perfect model. This ultimate goal is the vision of the enterprise.
Vision is the soul and belief of an enterprise. Without the guidance of vision, the brand may go to irreparable failure because of a temporary deviation. If an enterprise's brand keeps moving towards the ultimate vision, it will always maintain a fresh vitality and create more value for the enterprise with its growth and development.
Business management course
Aoqi Food has been constantly learning and improving its internal management, learning from outstanding domestic entrepreneurs and moving closer to advanced enterprises. Participate in the entrepreneur lecture hall activities led by Mr. President of HC Network, and unite with outstanding private entrepreneurs such as Niu Gensheng,,, and Wu.
Company employee training
A good training system is the foundation and prerequisite for the formation of corporate culture. A good learning atmosphere and relaxed environment can not only improve employees' comprehensive quality, establish their sense of responsibility and mission, make employees' individual and team spirit look brand-new, make qualitative changes in their work outlook, effectively improve employees' morale, but also enable employees to integrate well into the enterprise, consciously safeguard its good social image, and form a good atmosphere for employees and enterprises to grow and develop together.
A good training system is conducive to enhancing the comprehensive competitiveness of enterprises. The future competitiveness of an enterprise depends largely on its learning ability. A good training system sets corresponding training contents according to the specific needs of the enterprise, so as to improve the learning ability and learning speed of employees and improve their comprehensive quality. A good training system can continuously improve organizational IQ, reduce repetitive work, avoid organizational amnesia, and then enhance the comprehensive competitiveness of enterprises.