Talent values: trust people, investors, people-oriented, respect morality and attach importance to talents.
Enterprise spirit: honesty and trustworthiness, breakthrough and innovation, pragmatism and efficiency, and pursuit of Excellence.
The essence of management: family culture, school culture and military culture.
Team Culture: Simplicity, Happiness and Growth
Corporate vision: Help China build an honest environment, promote a virtuous circle of social funds, and build a century-old personal financial service store in China.
Xinhe took the lead in introducing advanced foreign credit management concepts, combining the advanced microfinance investment management model with China society, and created a CHP credit service platform with offline transactions as the core, integrating wealth investment and financial management services, credit evaluation, customer service support and risk control, providing customers with credit loan consultation and wealth investment management intermediary services with "person-to-person" and "person-to-enterprise" paid capital flows.
Xinhe advocates the idea that loans can improve the quality of life. By establishing a safe, efficient, honest and mutually beneficial lending platform, we can solve the problem of funds needed for people's training, employment, consumption, entrepreneurship and business operation, help investors better cope with the economic difficulties brought about by the financial crisis, resist the risk of asset depreciation brought about by inflation, realize the preservation and appreciation of assets, and comprehensively guarantee and improve people's quality of life.