The reason why Xiami Music closed down is that the competition in the music market is fierce now, and quite a few songs need to buy their own copyrights. Members in Xiami Music are easy to get. At first, you can register for one month at a penny, and then change the number when you run out. Then a penny can be registered for another month, which makes it difficult for Xiami Music to make a profit, and it also requires a large part of the investment in song copyright. If you don't want to invest in song copyright, it will be difficult to attract users to use Xiami Music.
Xiami Music also has shortcomings. Song copyright is not much, and the interface is not innovative enough. I feel that the sound quality played by players in Xiami Music is not as good as that of other mainstream players. This led many people to turn to other players. For example, Netease Cloud Player is a good player. Mainly different. Netease cloud player focuses on sadness, because most people who listen to songs with the player now are teenagers. Therefore, the interval for teenagers to listen to songs is mostly based on sadness and pop rock. Although there are several music modes in Xiami Music, they are all mixed. There is no single deployment, so many people don't like to use Xiami Music, which leads to the closure of Xiami Music.
The player market is a competitive market, and it is also a market for survival of the fittest. Now, apart from QQ Music and Netease Cloud, other music platforms have been tepid. Xiami Music's promotion model has not attracted more paying users for shrimp, which leads to difficulties in development, and few users will naturally face bankruptcy.