How to write the first foreign trade promotion email?

This will make the customer feel that you respect him more. Ask him what he thinks before sending more information. The first foreign trade promotion email may be like the first impression we leave on strangers in foreign trade business. Some people can leave a good impression on others, while others leave a bad impression on others. This impression is mixed. In fact, each of us can achieve a happy ending as long as we really put our heart into it. So, how can we make a good impression on the buyer in the first email contact with strangers? I think the most important preparation is to be fully familiar with our own products, especially a new product we want to promote, and to have a comprehensive and in-depth understanding of it. We might as well ask these questions: what kind of products are we going to introduce to buyers this time, and which selling point are we going to promote this product? Will our selling point be promoted by many colleagues? Is our selling point what this guest needs now? Or what the guests need in the future? Then call to write. After knowing the answers to these questions, let's study what details should be paid attention to when writing the first English letter, and what are the more applicable and effective methods. To write your first English letter, you must first have a good title. A headline that attracts buyers' attention, so that buyers can open our mail. Just like when we meet people for the first time, we have to dress up beautifully, handsomely and energetically to attract everyone. Which titles are more attractive? I think you might as well look at the product promotion on Yahoo (in fact, it can be seen on many English websites) and see what titles foreigners use to promote their products. Study it carefully, and I think I will know. Very simple, as long as we copy what they are used to. Secondly, it must be concise and clear at a glance. Don't sell too many words, not too long. Remember: the simpler the better. Simple is the most beautiful. But don't forget the selling points of your products because of simplicity. Usually, we write it like this: Paragraph 2: Simply tell our guests that we are a professional manufacturer or supplier of this product, and our quality is excellent and our price is competitive. Now we especially recommend our new product, a best-selling variety, to our guests. No more than two sentences at most. The third paragraph: describe the recommended products in detail, the more comprehensive the better. Usually, the product name, performance, material, FOB/CIF price, product specifications, packaging specifications, technical parameters, payment methods, production time, sample supply and other aspects should be introduced in detail, but it should not be too cumbersome. And often the problem for many of us is that there are too many words to explain our own company background. In fact, this is a great failure. Because buyers receive many sales emails every day, they have little time to study your company background. Buyers often treat tedious words as spam, and may not read the long promotional emails we have worked so hard to write. When will the buyer study the background of our company? Maybe it is when I want to have a real business contract with us that I will take the time to study the background information of our company. Once the buyer has studied the background of our company, it may be a good message: the buyer may want to buy products from us. However, it is impossible for the first email to do this, nor will it be done by the first email.