Brief introduction of Boshiwa business

Based on "breakthrough thinking", Boshiwa Group deepens the concept of "standing in the customer's position", aims at the future development trend full of provocation and change, goes beyond the existing sales concept and framework, actively draws lessons from foreign advanced management experience, and creatively creates a brand-new business model with great international competitiveness.

Boshiwa Group's business activities are mainly concentrated in the dynamic China market. Boshiwa Group uses its leading position in children's wear industry in China, its ability to effectively manage all stages of the supply chain, and its stable relationship with major suppliers and outsourcing manufacturers to maintain our cost competitiveness, thus gaining advantages in children's wear and animation derivatives industry in China.

Boshiwa Group outsources more than 90% of its production business to professional manufacturers in China, enabling us to focus on the development and management strategy of children's wear and animation derivative products brand portfolio, enabling us to give full play to our core advantages, improve corporate profitability and effectively enhance cost-effectiveness.