As a dark horse of the video website, what does Le think will develop into such a situation?
I believe that before the collapse of LeTV, many people have logged into LeTV and watched videos. At that time, it was on an equal footing with other domestic video platforms. As the founder of LeTV, Jia Yueting's worth soared with the soaring market value of LeTV. So why does LeTV change from a successful film and television company to a closed company that everyone can't avoid? Let me talk about the reason. In my opinion, the main reasons for LeTV's failure are as follows. 1. LeTV's original business model is very good, which conforms to the development model of normal film and television companies. However, due to Jia Yueting's great ambition, he drew a pie for the company's board of directors and other individual investors, which led to the unstable foundation of LeTV. Jia Yueting wants to build LeTV into a complete ecosystem, that is, to develop eco-chain enterprises such as intelligent terminals and intelligent applications with film and television content as the core. However, when this idea was put forward, LeTV did not have enough funds and detailed development plans, which were all on paper. A big step away? . Jia Yueting's idea attracted many investors, who poured money into him. But Jia Yueting himself didn't expect to need so much money to realize his grand plan, and the profit growth after capital investment was not as fast as expected, which led to the loss of confidence of shareholders. Finally, the most important reason is that Jia Yueting, who made mistakes on the road of development, did not adjust in time, but continued to burn money to expand the enterprise territory, which eventually led to serious losses for the company. After the shareholders withdraw the funds, LeTV, which declared bankruptcy, can only start to sell assets to pay off debts. As an entrepreneur, Jia Yueting was very successful at first. If he wasn't too ambitious and wanted to get it done in one step, I think today's LeTV may have become the boss of the domestic video platform.