The Oriental Pearl Radio and Television Tower, to which the company belongs, is a landmark building in Shanghai. After years of careful construction and brand management, it has become a symbol of modernization in Shanghai and even China, a window for external publicity and display style, a link of cultural exchange and a symbol of reform and opening up.
Shanghai Oriental Pearl Radio and Television Tower is located on the Huangpu River in Shanghai, at the tip of Lujiazui in Pudong. The absolute height is 468 meters, making it the first in Asia and the third in the world. The Oriental Pearl Tower stands proudly in the modern buildings in Lujiazui area, and complements the Bund International Architecture Expo Group across the river, showing the spectacular scenery of the international metropolis. The Oriental Pearl Tower has become one of the landmark buildings and tourist hotspots in Shanghai, integrating sightseeing, catering, shopping and entertainment, Pujiang tour, conference exhibition, historical exhibition and travel agency.