Xiaomi Company was established in April, 20 10. Is a mobile internet company focusing on independent research and development of smart products. "Born for fever" is the product concept of Xiaomi. Xiaomi Company pioneered the development of mobile phone operating system in Internet mode, and enthusiasts participated in the development and improvement mode.
2. Development experience:
2014165438+1October 12, Youku Tudou Group announced in Shanghai that it had reached a strategic cooperation with Xiaomi Company in capital and business. Cooperation includes two aspects. First, the two sides will carry out in-depth cooperation in content and technology in the field of Internet video, and jointly develop technologies such as video mobile playback; Second, Xiaomi Company will invest in Youku Tudou, and cooperate closely in self-made content and joint production, production and distribution.
On the evening of 20 14 12 14, Midea Group announced that it had signed a strategic cooperation agreement with Xiaomi Technology, and Xiaomi invested12.7 billion yuan in Midea Group.
2065438+May 3, 2005, it was reported that Xiaomi sold mobile phones offline through Xiaomi Home for the first time, so as to test the high-end mobile phone market, which also meant that Xiaomi fired the first shot to stop Apple and Samsung in China and entered the frontal battlefield.
3. Corporate culture:
Xiaomi has no strict hierarchy, every employee is equal, and every colleague is his partner.
Xiaomi advocates innovative and fast Internet culture. We hate lengthy meetings and processes, and we play our creativity in a relaxed working atmosphere of cooperation.
We believe that users are the driving force and adhere to the product concept of "born for fever".
4. Mi Tu:
Mi Tu is a popular online language, which comes from the homonym of English "me too", meaning "Me too". That is, products that imitate popular brands or competitors' star brands and aim at sales. Therefore, it is also called the same goods, similar products, and in serious cases it has become copied goods.