EMWM is a professional nursing brand dedicated to the perfect combination of exclusive formula and "ultra-concentrated" active ingredients extracted from high-quality cherry blossoms in the season. With advanced modern technology, it breeds the fusion of nature and skin. EMWM belongs to Guangzhou Kaixuan Yongsheng Garment Co., Ltd.; User positioning: targeted at 18-40 female consumers of different ages, covering fashion groups such as first, second and third tier cities.
Brand concept: advocate a natural, healthy and exquisite life concept. Share beautiful, pure and natural qualities with Asian women who love life and yearn for happiness. EMWM insists on building a strong brand with excellent quality and strong experts, building a century-old foundation and making unremitting efforts to improve the hair of Asian women.
Brand development process
20 17, professional nursing EMWM brand began to operate. On 20 18, EMWM began to study a new business model based on social e-commerce and integrating Internet concepts. 20 18 explore new retail model and provide professional scalp hair care.
In 20 19, EMWM comprehensively planned the standards and norms of landing brands, built a brand service system, shaped brand image symbols and built a brand service center. In 2020, EMWM adhered to the sustainable development of the care industry, and successively launched products such as Cherry Blossom Huirun Quiet Shampoo, Cherry Blossom Beauty Invasion Body Wash, and Cherry Blossom Soft Qin Xiang Hair Conditioner. Committed to let every Asian woman deeply feel the subtle power from nature and the freedom and purity of life, regain pure happiness and nascent vitality, and freely accept the gift of nature to care for her hair.
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