1, Tuborg is a brand owned by Carlsberg, the fourth largest brewing group in the world. 20 12 entered China, and has a beer brand with innovative design of easy-to-open beer bottle caps.
2、? 1952, 1664 became the only beer designated at the coronation ceremony of Queen Elizabeth II. The only beer brand that won the "International Brewing Award" twice is known as the "Oscar in liquor industry".
Extended data:
Development of Carlsberg Beer in China;
1978: Carlsberg entered China and established Carlsberg Beer Hong Kong Limited in Hong Kong to be responsible for the production, sales, distribution and marketing of Carlsberg beer and other brands in China and Hong Kong.
1995: Carlsberg Beer (Guangdong) Co., Ltd. was established after the acquisition of Huizhou Beer Co., Ltd., and began to produce Carlsberg series brands in China. The factory mainly supplies China, Hongkong and Macau markets, and produces local "Ba Long" beer.
2003: Carlsberg acquired Kunming Huashi Brewery and Yunnan Dali Beer Group.
2004: Carlsberg and Danish Industrialization Foundation for Developing Countries jointly acquired three breweries of Lanzhou Yellow River Group in Gansu Province, and built a new brewery in Qinghai Province, which was put into production in August 2005. In the same year, jointly acquired the equity of Tibet Lhasa Beer Co., Ltd.; In Chinese mainland and Hongkong, a new product "Carlsberg" was launched to meet the taste demand of light beer of China consumers. Acquisition of Xinjiang Wusu Brewery.
2006: Carlsberg and Ningxia Agricultural Reclamation Enterprise Group jointly established Ningxia Xixia sword niang Beer Co., Ltd. in Ningxia Hui Autonomous Region and built a new brewery.
2008: Obtained the equity of Chongqing Beer Co., Ltd. 17.5% from the transaction between Carlsberg Group and Suniu Company.
Carlsberg official website-Triumph 1664 White Beer
Carlsberg China Official Website-Best-selling Brand
Carlsberg China Official Website-Development Course