Vantage Electric Appliances-Group Profile
Vantage has been focusing on kitchen appliances since its establishment 25 years ago. At present, Vantage shares are mainly engaged in the production and sales of integrated kitchens, gas appliance, kitchen supplies, bathroom products and household appliances, investment in state-owned assets of enterprises, and import and export business. Holding subsidiaries include Zhongshan Baide Kitchen & Bathroom Co., Ltd., Guangdong Degan Investment Management Co., Ltd., Zhongshan Vantage Integrated Kitchen Co., Ltd., Shanghai Yuehua Kitchen & Bathroom Co., Ltd., Zhongshan Xuanneng Gas Technology Co., Ltd., Zhongshan Zhengmeng Kitchen & Bathroom Appliances Co., Ltd., Zhongshan Vantage Electronic Technology Co., Ltd., Shenyang Yuehua Kitchen & Bathroom Co., Ltd., Hangzhou Yuedi Kitchen & Bathroom Co., Ltd., Zhongshan Vantage Nanjing Kitchen & Bathroom Co., Ltd.
Vatti electrics-brand concept
As a high-end smart kitchen appliance brand in China, Vantage has been focusing on kitchen appliances for 25 years, and has always adhered to the values of "customer first, teamwork, innovation and enterprising, and * * * * win-win". Vantage, driven by users' needs, is committed to providing higher quality kitchen appliances and services to hundreds of millions of families around the world with a perfect industrial system, and constantly surpassing and growing in innovation.
Over the past 25 years, Vantage has persisted in helping consumers and the public to pursue health, build a harmonious family, realize lofty ideals and build a livable society through products, services and activities (commercial/social welfare). Let these four aspects achieve the best balance and reveal the true meaning of a happy life.
Vatti electrics-product positioning
1, taking kitchen and bathroom products as the core and taking the road of professional brand development.
In the field of kitchen and bathroom, Vantage will continue to strengthen its core competitiveness and selectively diversify its products and businesses;
2. Always adhere to the principle of giving priority to industrial development and coordinated development of capital operation.
Vantage started from industry, and industry is the foundation of Vantage. As a listed company, Vantage operates in the capital market in order to better support industrial development, and the two promote each other;
3. Always adhere to the independent operation of Vantage and Black & Decker.
Vantage and Black & Decker have different brand attributes and market positioning. We will take advantage of the differences between the two brands in product lines and channels to compete with competitors in the first-and fourth-tier markets and form an operational advantage based on the group.
At present, the development of kitchen and bathroom industry has entered scale competition, and the improvement of market concentration of first-line brands in the industry has provided us with unprecedented development opportunities. We will further accelerate the pace and achieve the goal of "sales10 billion, market value10 billion" on Vantage platform. Just as celestial bodies maintain vitality through movement, a gentleman should constantly pursue self-improvement. In the future, Vantage still needs to hold high the banner of responsibility and move towards higher goals. Work hard, live a down-to-earth life, struggle, and create a great cause without boundaries.