On July 20 13, Shenma mobile, a joint venture between Alibaba and UC, was established. The business president is Liang Jie, CTO of UC Company. 20 14 April, UC Vision and Alibaba * * * released their mobile search engine brand Shenma. 2065438+June 2004, UC and Alibaba were fully integrated, and Alibaba Mobile Group was established, and Shenma Search became a wholly-owned brand of Alibaba.
201May 1 1 Shenma Search announced that it has reached a strategic cooperation with Yunzhisheng, and will * * * explore innovation in voice search to meet the needs of users of smart mobile hardware devices. 20 15 10, Shenma search, a mobile search brand owned by Alibaba, announced the launch of a brand-new mobile search interactive product-Blu-ray mode.
Advantages of Shenma search
1, accurate user positioning: Based on powerful data analysis and artificial intelligence technology, Shenma search can accurately find the target user groups for enterprises and place advertisements in the positions they are most likely to pay attention to. This can not only improve the exposure rate of advertisements, but also make the conversion rate of advertisements higher, thus enhancing the market competitiveness of enterprises.
2. Diversification of advertising forms: Shenma search promotion platform supports search advertising, targeted advertising, application promotion and other advertising forms. Enterprises can choose appropriate advertising forms according to their specific needs to achieve the best advertising effect.
3. Real-time monitoring of advertisements: Shenma search promotion platform can monitor advertisements in real time, make accurate statistics and analysis of advertisements, help enterprises adjust advertising strategies in time and improve the conversion rate of advertisements.
The above contents refer to Baidu Encyclopedia-Shenma Search