Yang Guang Media Development Company: Yang Guang Media Development Company is a large state-owned enterprise invested and established by China People's Broadcasting Station. It owns 1 1 wholly-owned subsidiaries, 8 holding companies and 3 shareholding companies, and its business covers four major sectors: traditional media, new media, media retail and investment. The specific business includes: radio program production, radio program copyright development, highway broadcasting, railway broadcasting, advertising, digital pay TV, car multimedia radio and TV, TV shopping, online shopping, online radio and TV, mobile newspaper, mobile TV, mobile phone reading, animation, audio-visual publishing, investment, etc.
Yang Guang Media is transforming from scale growth to efficiency improvement, and gradually grows into a national media group company with prominent main business, auxiliary business development and complementary strength.