It is based on the English abbreviation "L, Y" of Lingyun, with ellipse and square (prism) as the basic graphics. Prism is divided into blue and white parts, with blue sky and white clouds as the image. It symbolizes Lingyun's great ambition.
Round and square are symbols of heaven and earth. "Tian Xingjian, a gentleman strives for self-improvement" is an encouragement to Lingyun; Then eternity is a good wish for the rapid development of Lingyun. Inner and outer circles are Fiona Fang rules, so circles and squares have the significance of standardized operation.
The standard colors of Lingyun logo are blue and gray. Blue has profound, noble and quiet significance, while gray is an affinity and implicit neutral color. Lingyun logo combines modern composition with the spiritual meaning of oriental Yin and Yang in design techniques, and its formal image strives to be seamless and ethereal. First, unify thinking, boost confidence, and the development concept has been widely recognized. Through seminars at all levels and comprehensive analysis of the economic situation, the market confidence of subsidiaries has been continuously enhanced, the positive factors in business and sales have been continuously increased, and the desire for development has been continuously improved. Some personal business ideas such as "don't give up any market opportunities" and "I will develop if the market develops, even if the market doesn't develop" are put forward.
Second, take multiple measures to seize the market and ensure growth. On the one hand, according to the characteristics of auto parts "surface" market (special products) and PE pipeline "point" market (* * * products), taking the market as the center, it is required that the general manager of each molecular company must establish close communication and contact with the top management of the main engine plant and the main customers corresponding to its products, and personally run the market, catch customers, sign orders and negotiate prices. On the other hand, the company makes full use of the resources of weapon system and the overall advantages of Lingyun Group, actively promotes products to OEMs and participates in major project docking activities of central enterprises to realize business docking with OEMs, reserve market resources and create market opportunities and space. These measures have become one of the most effective means to cope with the crisis, realize market protection and ensure growth. In 2009, the company achieved a total sales revenue of 326 million yuan for new products, and the contribution rate of new products reached 65,438+03%.
Third, innovate management, actively seek change and promote development. Based on the different positioning of Lingyun Group as the investor, joint-stock group and Yada Group as the main business entities, the management functions of the three groups were repositioned according to the management needs, so as to promote the steady and rapid development of the company in the initiative reform. Lingyun Group focuses on the function of investors; The joint-stock group emphasizes the functions of asset management and operation management, and strengthens the functions of grasping the market, products, research and development, operation and management; Yada Group focuses on professional and regional management functions.
Fourth, rely on science and technology to accelerate innovation and strengthen its position. Make full use of three provincial technology centers, three product testing centers and the scientific research platform of the national burner testing base approved by the National Laboratory Accreditation Committee, vigorously develop key technologies and core technologies with independent intellectual property rights, and lead the development of enterprises with scientific and technological strength. It has maintained the leading position of various series of products in the industry, built enterprise brands and product brands, and basically has the ability to synchronize research and development and design with OEMs.
Five, in the face of crisis, hard work, improve quality. By building a unified fund management platform at the level of joint-stock group and sub-large group, the company's "double high" (high deposit and high loan) situation will be improved; Reduce the procurement cost of the company by implementing centralized procurement of bulk materials and centralized management of suppliers; Through in-depth and meticulous management, we will vigorously promote the experience of advanced enterprises in reducing costs, strictly control the two capital quotas, and reduce the company's operating costs.
Six, improve internal control, strengthen audit to prevent risks. The company timely integrates discipline inspection, supervision, auditing and board of supervisors, and establishes discipline inspection, supervision and auditing departments to form a joint force of supervision. In 2009, routine financial audit or special audit was carried out for 12 molecular company, and 99 rectification suggestions were put forward according to the problems found.
Seven, step up the layout, planning and development of strong stamina. The company set out to establish a bumper, bumper and other metal parts production base in the east of Zhuozhou headquarters; Integrate the resources of Shenzhen Yada Company and Shanghai Yada Plastic Company to build a PE pipeline system manufacturing base in Haining City, Zhejiang Province to support the demand of PE pipeline market in the southeast coast; Construction of automobile plastic parts production base integrating R&D and production in Zhuozhou Development Zone. Lingyun Group has successively won the honorary titles of the first batch of national occupational health demonstration enterprises, advanced grass-roots party organizations of State-owned Assets Supervision and Administration Commission, advanced collectives of central enterprises, honest enterprises in Hebei Province, the first batch of innovative enterprises in Hebei Province, and demonstration units of corporate culture construction in Hebei Province. He has been selected as one of the top 500 machinery companies in China for five consecutive years, and won the title of "Top 500 Machinery Companies in Hebei Province" for 19 consecutive years. And was awarded the honorary title of "National Advanced Grassroots Party Organization" by the Central Committee.
Part of the company's honorary certificate: