The reason behind Le Wei's sudden collapse was uncovered.

Introduction: I believe many people are paying attention to the development of LeTV. In the past, LeTV did a great job, which can be said to be as famous as Youku Tudou, but now it has fallen to the bottom, owing a huge sum of money, and Jia Yueting, the founder of LeTV, has also gone to the United States to build cars. Now that the news of LeTV's bankruptcy has appeared on the Internet, what does LeTV think of the sudden bankruptcy? Let's have a look.

Letv status quo

It is understood that LeTV has not closed down, but the status quo is not good. Letv started with film and television copyright, and then Letv began to attack everywhere, in mobile phones, automobiles, sports, finance, cloud services and other aspects. Getting bigger and bigger. Letv burns money on a large scale, and once there is a problem in the capital chain, it will have an avalanche effect. At the end of 20 16, letv was exposed to problems in the capital chain. With the resignation of founder Jia Yueting as the legal representative of LeTV Holdings, the assets were frozen, and LeTV is now on the verge of bankruptcy.

Founded in 2004, Jia Yueting, the founder of LeTV, is committed to building a complete ecosystem of "platform+content+terminal+application" based on video industry, content industry and intelligent terminal, which is called LeTV mode by the industry. Letv's vertical industry integration business covers Internet video, film and television production and distribution, smart terminals, large-screen application market, e-commerce, and Internet smart electric vehicles; Its subsidiaries include LeTV, LeTV Zhixin, LeTV Film, Internet Wine Network, LeTV Holdings, LeTV Investment Management and LeTV Mobile Intelligence.

What is the reason for the closure of LeTV?

1, right or wrong, as a colleague, stabbing in the back of the financial road is a despicable means of competition. Letv is very annoyed with complaints and complaints about fast broadcast.

2. LeTV mobile phone was too ostentatious when it was launched, but compared with bragging, LeTV mobile phone has no bright spot and is not easy to use.

No matter what you do, LeTV likes to brag. There is nothing wrong with this book. Only when the momentum is strong can there be a market, but excessive publicity has aroused the dissatisfaction of the masses.

4. As we all know, LeTV video is not much better than other players. The video volume is not much, the payment is too much, and LeTV members are not very easy to use.

What are the penalties for LeTV?

Beijing Supervision Bureau of China Securities Regulatory Commission announced yesterday that in order to protect the legitimate rights and interests of listed companies and investors, Jia Yueting was ordered to return to China before 20 17 12 3 1. Before 20 16, there was a problem with letv's capital chain, and then letv responded to the behind-the-scenes push to attack letv. At the same time, Titanium Media (Beijing) reported that two properties in Jia Yueting and Beijing were seized, and LeTV's assets of 65.438+67 billion were frozen. 65438+On February 22nd, Beijing Court Trial Information Network issued a ruling to freeze LeTV Holdings and mobile smart assets. Letv Hong Kong, unable to get along because it owes money to almost everyone, owes copyright owners, advertising companies, newspaper advertising fees and even public relations companies venue fees and service fees.