Some brands represent the indelible glory that has been marching for a hundred years, while others stand at the forefront of the times.
Most of the models represented by Sanhe Group are mid-to-high-end and high-end, and the service coverage area is concentrated in big western cities such as Chengdu and Chongqing, and the annual sales volume is stable at 20,000+. In 20 18, Sanhe passed the brand "Electric Shock" of "Guangzhou Automobile New Energy", and its sales initially accounted for 6% of the whole group. Up to now, the sales volume of new energy vehicles has increased to 8%- 10%. Chen Quan, director and executive vice president of Sanhe Group, said that in 2025, the sales share of new energy vehicles is expected to rise to over 30%.
▲ renderings of Sanhe Airport Road Park
"While firmly optimistic about new energy sources, with the accumulation of past experience, joining hands with GAC Weilai is an important step for us to lay out the future." Now for Sanhe, the expansion of its agent brand is "just right".
Sanhe Group was founded in 1996, and later became the first Guangben authorized service store in Chengdu. From Guangqi Honda to GAC Toyota, from GAC Chuanqi to GAC Acura, to GAC New Energy, and now to the opening of GAC Weilai, Sanhe has represented almost all brand models and services of GAC, which not only shows the friendship between Sanhe and GAC, but also shows the grasp of new energy and the general trend of this enterprise, which has always been known as "stable" in Chengdu auto market.
▲ 1996, Sanhe's first authorized service store was built.
Interestingly, the above stores are located in Chengdu Airport Road, which is known as the "Golden Corridor of Southwest Automobile Market", with first-class location and three-way standard high-end service atmosphere.
In the process of Chengdu auto market, some people are brilliant and then silent, some people are pioneering and then leaving, and some people are always brave. The only constant is that the pace of the times has never stopped. After Chengdu became the second private car city in China, in terms of absolute growth, it may no longer be an opponent of megacities in central China. However, "Chengdu wins the world" is never a joke.
Chengdu is a rare big city with unlimited number of cars in China, so there has been no so-called "bonus" for new energy vehicles. Choosing a fuel vehicle or a new energy vehicle depends entirely on the product itself. The sales proportion of new energy vehicles of Sanhe Group is, to some extent, the epitome of the mainstream automobile market in Chengdu. In my opinion, people in Chengdu now buy new energy vehicles just like they dared to buy Alto when they had no money in their pockets.
Based entirely on the upgrade of life experience.
This is the experience brought by the product itself, which truly transcends the attributes of travel tools. It is worth learning from every new energy brand.
And back to the experience itself-no one knows how to provide "better" service better than Sanhe. I still remember that when Sanhe Chuanqi opened ten years ago, it was also the first time that Sanhe, which had always been "cold", represented an independent brand. The construction standard of the entire 4S shop is much higher than that of Chuanqi manufacturers. Sanhe Huang boss bluntly said, "No matter what brand is opened in Sanhe, it is definitely not low." At that time, in a shop with only one car, the "Sanhe standard" never compromised.
Then there was the Sanhe Museum of Classic Cars. After I can't remember how many times of optimization and modification, it presents what it is now: elegant, restrained, and every detail can stand scrutiny. I have been to many luxurious 4S stores when I opened, but five years have passed, 10 years have passed, and the beautiful details when I opened have been ruined by time. Only in Sanhe, even if I went to the earliest Guangfeng 4S store with a starting price of tens of thousands of dollars, the traces of time are still there, but all the carefully maintained breath can be seen in the details.
Not to mention the model shops like Audi and Volvo, and the only tree that can grow alive in Rolls-Royce stores all over the world.
It is highly recommended that Chengdu people or people passing through Chengdu Airport Road go to Sanhe Classic Car Museum Cafe. I go there almost every few months, and I can see some differences in arrangements and details. And that's just a public place that provides museum viewing services.
This is a kind of stubbornness based on your own standards. This is also an openness to sharing real life attitudes with others. In Chengdu auto market, some people take expanding their territory as their life vision, while others are willing to stick to a territory and then share their understanding of life and even their dreams with more people.
There are no financial tycoons in Chengdu auto market, but real dreamers. They show their leadership and influence on the industry in their own different ways, instead of using stock prices. This is my experience as a 16 automobile reporter here.
Back to GAC Weilai itself, besides joining hands with Sanhe, Suning was also chosen as a strategic partner. "hardware +AI? The non-traditional business model of OS+ eco-service members, coupled with the cooperation with veteran partners like Sanhe, shows the ambition and a big game of GAC Weilai. In other words, this time is just right for Guangqi Wei, who brought the first production model 007 to the market this year.
If you come too early, it is easy to become the "experience" of the latecomers with your own failure; If you come too late, it is easy to lose at the starting point because you miss the best starting time. Yu Sanhe and Yu Qiwei are the same.
From 6% of Sanhe to 10% and then to 30%, I believe that from the change of this digital fulcrum, we can clearly see that 2020 has passed the prelude of a new era.
The era of travel full of opportunities, challenges and even more cruel has begun.
Wen | Zhao Xiaocha
Figure | Sanhe Group
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.