First, the promotion cost is low.
Website promotion is the basic content of enterprise network marketing. After a large number of enterprise websites are built, there are no effective promotion measures, and the number of website visits is too low, which reduces the actual value of the website. Through the way of blog, the information of enterprise website is appropriately added to the blog content to achieve the purpose of website promotion. This kind of "blog promotion" is also a very low-cost website promotion method, which reduces the general paid promotion expenses, or increases the number of visits to the website without increasing the website promotion expenses.
Second, bring potential users to the enterprise.
Third, establish the brand effect of authoritative websites.
As a personal blog, if you want to be an expert in a certain field, one of the best ways is to set up your own blog. If you insist on blogging, the information resources you create will bring you considerable visits, including various valuable articles, website links, practical tools and so on. These resources will help you write more articles continuously, thus forming a virtuous circle. In fact, the accumulation of such resources does not require too much investment. The same is true for corporate blogs. As long as we insist on in-depth research in a certain field and strengthen multi-level communication with users, it will provide an effective way to gain brand recognition and loyalty of users.