The Development Course of Henan Tiandihe Investment Group

As the helm of the world and the group, He Baojun's courage is by no means comparable to that of ordinary entrepreneurs. And if we open the history of the development of heaven and earth and the group, we will find that He Baojun was the first person who dared to "eat crabs".

Talking about his daring to think and do, He Baojun said: "When I was a child, my family was poor. I usually don't have enough to eat. I can't afford to eat meat and set off firecrackers in the New Year. Mother taught us from childhood that we must succeed in the future. This sentence urges me to keep moving forward. "

In the early 1960s, He Baojun was born in an ordinary peasant family in Chuhe Township, Yuzhou City. Due to the loss of his father in childhood, the whole family only depends on their mother to support them. Poor life tempered the young He Baojun's strong will and flexible mind. He not only achieved excellent academic results, but also fed sheep and rabbits, and supplemented his family by selling wool and rabbits in the market.

The children of the poor are in charge early. He Baojun, who just finished high school for one year and was only 16 years old, was called back to his hometown by the village party secretary and became the captain of the production team. At this time, He Baojun showed his mature youth. Usually take the lead in labor, do things fairly, borrow money to build smoke kang and brick kiln, and guide the whole team to change from planting sweet potatoes to planting corn, which increases the income of the production team and the masses. The people in the team are convinced of this 16-year-old captain.

A year later, He Baojun was recruited to Pingdingshan Coal Mine and became an ordinary coal miner. Because he was a high school student and worked hard at ordinary times, He Baojun soon became the "secretary" of the person in charge of the coal mine and began to communicate with the local government of the coal mine. Then, he was transferred to the economic association of the government where the coal mine was located, and later he was responsible for managing the collective brick kiln and selling the coal in the collective coal mine in the newly established township enterprise bureau, and achieved very good results.

Fate always favors those who are prepared. After working in the local government of coal mine for several years, He Baojun was transferred to the Commercial Section of Pingdingshan Township Enterprise Bureau, which was jointly established by Pingdingshan Mining Bureau and Pingdingshan Municipal People's Government, and was responsible for the operation of the two bureaus.

After years of experience, He Baojun has accumulated rich business experience and started a real independent venture.

For He Baojun, 1985 is a landmark year. This year, he opened a Fuyang local specialty shop with a loan. This was the first self-operated local specialty shop in Pingdingshan at that time. He Baojun soon found the "first bucket of gold" in his life. He paid off the loan after the local specialty store opened for a year. After several years of steady development, 199 1 year, He Baojun sold his shop and took over a coal mine at the price of 1.3 million yuan.

At this time, He Baojun had already got rid of the "distress" of not being able to eat, but he always kept in mind his mother's words, always maintained a sense of crisis and urgency, and constantly made his career bigger and stronger.

The success in business also made He Baojun clear his direction of struggle and further strengthened his road to business. To this end, he even "refused" the opportunity to become a deputy county magistrate, but went to the Legal Affairs Committee of the Standing Committee of Pingdingshan Municipal People's Congress, and still engaged in business-responsible for operating a service company under the Standing Committee of the Municipal People's Congress.

The change of work gave He Baojun more opportunities to study the domestic and international economic situation and policies and regulations at that time. With a businessman's unique intuition and sensitivity, he tried to capture business opportunities from these economic situations, policies and regulations. All these have pointed out the direction and laid the foundation for his future development.

In the early 1990s, China began to implement housing reform, and the real estate industry began to sprout. The keen He Baojun immediately saw the infinite business opportunities. After careful operation and planning, 1994, he decided to leave the Standing Committee of Pingdingshan Municipal People's Congress and registered and established the first private real estate company in Pingdingshan-Huazhong Real Estate Company.

"I went to the industrial and commercial bureau to register a business license. Because it is a joint-stock company, the industrial and commercial department has not handled it before, so I can only find relevant documents to handle it. I set a precedent. " He Baojun said with a smile.

He Baojun's real estate company has developed rapidly due to his accurate grasp of the situation and thorough understanding of policies. From 65438 to 0994, he developed the first real estate project in Liu Ye Village, a suburb of Pingdingshan City, which was completed in less than two years and earned more than 2 million yuan. 1998 auction of barren hills in the west of Pingdingshan. He bought 1600 mu at the price of 3.5 yuan per mu to build a nine-day manor project. This decision was regarded as "stupid" by the villagers at that time, but a few years later, the project was acquired at a price of 50,000 yuan per mu (excluding ground buildings).

Entering the 2 1 century, real estate projects and coal enterprise projects go hand in hand, which makes He Baojun's enterprise scale grow rapidly. In 2004, He Baojun entered Zhengzhou, 165438+ 10, renamed the company as Henan Tiandi He Investment Group Co., Ltd., and began to seek diversification.

In 2008, faced with the changeable real estate market, He Baojun's business ideas are also changing. "If we want to survive and continue to develop in the fierce competition, we must change. Because the situation is changing and the policy is changing, we must follow the situation and follow the policy. " He Baojun said.

In June 2008, He Baojun, who has always been concerned about the changes of the national industrial policy, became interested in eco-environmental protection projects, and the national policy shift also deeply stimulated his keen business nerve. So he decided to introduce high-tech solar cell projects. With questions, He Baojun went to Shenzhen alone to seek expert advice and demonstrate the feasibility of the project. The country's industrial policies and the opinions of experts have strengthened He Baojun's determination and confidence in investing in eco-environmental protection projects.

"I have invested in coal enterprises before, which is an energy-consuming project. I have been thinking about what to use instead of coal to generate electricity, which is both energy-saving and environmentally friendly. " With a near "return" attitude, He Baojun decided to invest in the solar energy industry. He Baojun began to lead his "army" to the "sun", determined to use the light of the sun to create inexhaustible energy for mankind.

This bold idea has also been supported and affirmed by experts. After active operation, on June 9, 2009, 10, Tiandi Group signed an agreement with an American company to introduce the second generation solar energy-thin film solar cell production technology into China. He Baojun became the first person in China to invest in the production technology of thin-film solar cells. He stood at the forefront of the times and the third scientific and technological revolution of mankind. He "caught" the sun and realized Kuafu's unfinished dream.

He Baojun, who has always relied on "land" to grow and develop, has not forgotten his "development foundation". While developing solar energy projects, he continued to develop and expand his real estate industry. But his goal is not only pure real estate development, but also "building this beautiful city and improving the quality of life".

From the 52,000-square-meter real estate development project of "Tiandi Yayuan" in Zhengzhou City to the 265,438+3,000-square-meter real estate development project of "Tiandi Huicheng" in Zhengzhou City, from the 380,000-square-meter residential project under construction in Zhumadian City to the 4.24 million-square-meter real estate project to be built in Xuchang New District, Tiandi and the Group show not only courage, but also a brand-new development concept.