1, different operators; Online: With TV, Internet and other media as the carrier, it has a wide audience and is not limited by time, space and region, but customers cannot intuitively experience products.
2. Different costs; Online: the cost is lower and the communication effect is better. Offline: It needs a lot of manpower, financial resources and material resources. , and the cost is high and takes a long time.
3. Different experiences; Online: Too much virtualization may not have a strong intuitive experience for the product. Offline: customers have a strong sense of experience and direct sensory experience of products.