Development History of Bonnier Plastic Flooring

1March, 1999, Shenzhen Chen Jian industrial co., ltd was established. Registered address: Futian District, Shenzhen, registered capital: 65,438+00,000,000 yuan, business scope: commerce and establishment of industry, belonging to a private enterprise with 7 employees. Since its establishment, the company mainly produces and manages decorative materials. From 1999 to 2004, we mainly engaged in the terminal sales of some domestic and foreign brands of PVC flooring, rubber flooring, antistatic flooring and other products in Guangdong.

Since March 2005, Boni, a brand of Bonnier Building Materials Technology International Group Co., Ltd., has officially entered the China market. Boni PVC flooring has basically established a strong sales network in the national market in just three months by virtue of its outstanding comprehensive cost-effective advantages.

At present, * * * Company has more than 100 employees, and is constantly expanding its team and enhancing its strength. Six offices in Beijing, Shanghai, Chengdu, Wuhan, Shenzhen and Guangzhou, and three warehouses in Beijing, Shanghai and Dongguan have annual sales of nearly 100 million yuan. At the same time, the product series has developed from the initial 1 series to the current 12 series, covering all kinds of plastic floors, rubber floors, homogeneous perforated floor coils and plates, and the market share has also entered the top three of all brands in Chinese mainland. In terms of marketing channels, Boni has different levels of dealers in Chinese mainland except Xizang Autonomous Region and Qinghai, and its market network coverage ranks first in the same industry. In 2008, there were more than 500 customers trading with our company, and many representative projects were made in China, and achieved good results.

In 2007, Boni Dongguan Plate Base, which is independently controlled by Shenzhen Chenjian Industrial Co., Ltd., was officially completed and put into use, which greatly improved Boni's brand product coverage and enhanced Boni's core competitiveness in China's domestic market. At the same time, Bonnier increased its export efforts and became a well-known brand at home and abroad.