Zhou Xiaoguang is just a woman of ordinary birth. Guangxin Group once owned 80 billion assets. How did she do it? How did you rise rapidly and gain wealth?
First, the prototype of Luo Yuzhu, the heroine of "Chicken Feathers Fly to Heaven", and Zhou Xiaoguang's legendary entrepreneurial experience. Yin Tao plays Luo Yuzhu as a poor woman who helps her husband Chen Jianghe to follow in the TV series "A Chicken feather flies to the sky"? Chicken feathers for sugar? From the beginning of a mobile hawker to the rise of a commercial tycoon, it has touched and inspired countless audiences through storms.
Zhou Xiaoguang, once the richest man in Zhejiang, is the prototype of the heroine in this play. It is reported that she was born in poverty and followed her mother in the streets since childhood. What did she do? Chicken feathers for sugar? Small business.
/kloc-when he was 0/6 years old, he went to the northeast alone with 20 yuan in his pocket, and earned 380 yuan in one month with his own embroidery skills.
Just like meeting Luo Yuzhu, I later met his lover Yu. After getting married, they contracted a small stall together and began to sell affordable trinkets. They cooperate tacitly, one buys goods and the other sells goods.
Years of wandering experience have made her very familiar with the needs of the people and very sensitive to the market. Coupled with hard work and good management, they quickly accumulated wealth and became shopkeepers from street vendors. Then the chain store expanded. 1995, the couple invested 7 million yuan to set up Guangxin Jewelry Company. In just a few years, Guangxin Jewelry Company has developed rapidly and become a leader in the jewelry industry.
12 years, Guangxin Jewelry completed a series of asset expansion, involving finance, real estate, investment and other fields, and the scale jumped to 80 billion. In 20 18, after completing a series of operations such as listing the company, Zhou Xiaoguang became the richest woman in Zhejiang with a price of 33 billion.
Second, from? The richest woman? Whether the entrepreneurial myth can continue the power of capital until it falls into the altar is great and terrible. In 20 18, the 2 billion bonds issued by Guangxin reached the resale stage, but the resale funds were not transferred to the designated account. This substantial breach of contract makes the former richest woman worthy of the name? Lao lai? .
People expect her to get rid of the debt crisis, but it is more difficult. When she finally filed for bankruptcy reorganization, the debt reached 35.7 billion.
Regarding the game of capital, some people claim not to put eggs in one basket. Diversified development route is a double-edged sword, although the purpose is to counter the risks faced by a single industry. But it also makes the management cost rise, and faces many complicated business decisions and challenges. Keeping business and starting a business is a game. It is often said that it is easy to start a business, but difficult to keep it. In the final analysis, this is a complicated problem.
So here's the question. The richest woman? Are you a real self-made entrepreneur? Some people say that it is unrealistic to set up a stall to start a business. Can a stall really make a fortune?
Third, regarding street stalls, you should know that these street stalls have always been regarded as synonymous with low-end and cheap. However, if you trace the history of street stalls, you will find that street stalls are all commercial activities? Sponsor? .
Even today, more than 5 million people make a living by setting up stalls every day, and10 million people buy stall products.
How many people position themselves in the high-end crowd, the consumption level is high-tech, but the high-end shops alienated from the public are always cold.
But the stalls are different. Hundreds of millions of consumers are the bottom of this society. They are the foundation of human society. This is the target group positioning of business routes.
Do you earn high profits for a few people, or do you make small profits but quick turnover for most groups?
We should not only locate consumers, but also locate our own strength as entrepreneurs.
Most ordinary people want to have a small and beautiful career, such as? The richest woman? Not everyone can bear such ups and downs in life.
It can give you a trial and error opportunity at the lowest cost, and maybe 60 yuan can let you test your business vision.
The essence of business is to solve problems. Good quality and cheap things are people's constant pursuit, and the demand remains unchanged, so the market remains unchanged and business opportunities exist.
Some people say, how much can you earn by setting up a stall? Just kidding.
The primitive accumulation of capital, like snowballing, emphasizes a continuous compound interest. Not only the income is growing steadily, but also the experience is growing. As the entry point of the lowest threshold for starting a business, the stall economy can not only help you complete the first bucket of gold. Can also be used as the bottom of entrepreneurship.
As long as you like, when you fall from the peak, it is still waiting for you, and you can still set up a stall.
However, people who really hit the bottom may not have such courage. If you can really do this, then? Spin a thousand silver coins and come back! ? It won't be too hard to think about it.
There is an admirable actor here, Tony Leung Ka Fai, the winner of the Academy Award, who once set up a stall at the bottom of his life and mentioned that experience, but he was very proud and joked that if he didn't act, he might also be a business tycoon.
Think about it, life is ups and downs, with such tolerance, no matter what you do, you will succeed
I am very optimistic about the prospect of the stall. What about you?