Apple Greater China contributed 19. 1% of the revenue, and 2131300 million US dollars, up 57% year-on-year, making it the fastest growing market for Apple's revenue.
Tim Cook, CEO of Apple, said that the sales of Apple's mobile phones and many other products and services in China were very satisfactory, and both new and existing users upgraded their devices, which promoted the record sales of Apple products in China.
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Apple's quarterly sales in India doubled year-on-year;
According to the latest survey data of research companies Counterpoint and Cyber Media, in the fourth quarter of last year, Apple sold more than 6.5438+0.5 million iPhone in India, up 654.38+0.000% year-on-year.
According to the report, due to the increase in sales in the fourth quarter, Apple's market share in the local market rose from 2% to 4%. Among them, the sales of iPhone 1 1, iPhone XR, iPhone 12 and the new iPhone SE increased significantly. For the whole year, in 2020, Apple's iPhone sales in India exceeded 3.2 million units, an increase of 60% over the same period of last year.
The report pointed out that the main reason for the obvious increase in Apple iPhone sales in India was that the company opened an online store in September last year, offering customers the option of installment payment and trade-in upgrade, and purchasing Apple care+ services. In addition, Apple also introduced old discounts. If you buy iPhone 1 1, you can get a set of AirPods for free.
Apple plans to open its first physical retail store in India this year, which is expected to continue to promote the sales growth of local iPhone. For many years, Apple has been committed to entering the mainstream market in India, but local people are unwilling to pay for high-priced mobile phone brands such as iPhone. In order to increase market share, Apple launched a low-priced iPhone SE and mass-produced. At the same time, we will cooperate with local institutions to provide installment plans to boost iPhone sales in India.