● Customer first: the soul of corporate culture. Huaxia Investment always regards improving service quality and adhering to customer value as the company's long-term strategy, fully realizing that the key to implementing this strategy is to have excellent brands to attract customers. After painstaking efforts, Huaxia Investment has achieved a series of successes: its business scope has covered more than 65,438+0,400 customers in Jiangsu, Anhui, Zhejiang, Shandong, Beijing, Shanghai, Tianjin, Jiangxi, Yunnan, Fujian, Inner Mongolia and Qinghai, and its service brand has a certain foundation. In the eyes of many customers, the word "Huaxia Investment", as a member unit directly under Jiangsu Federation of Industry and Commerce, represents an investment and financing service.
China's financial services industry has long lacked well-known service brands. After China's entry into WTO, the financial service industry will enter the era of brand competition, and whoever owns high-quality brands will win in the competition. Therefore, it is urgent to implement a brand-new customer-oriented strategy based on brand. Customer-oriented strategy is the management policy of taking the market as the goal, taking the customer as the center, taking the brand as the means, and serving customers with all one's strength, so as to create a brand-new image of China's financial service industry from the inside out and from the outside in.
● Continuous innovation: the sublimation of corporate culture. Investing in China, from development strategy to service form, is constantly innovating. Huaxia Investment believes that transformation and bold decision-making are the key to the breakthrough development of enterprises. If you can foresee the future, you will have the future, that is to say, the development of enterprises must be endless innovation. Innovation is the only way for China's financial services industry to survive and develop.
First of all, we must accelerate innovation in business areas. Focus on working capital loans and project loans of large and medium-sized domestic production enterprises, as well as investment and financing and financial services of national "two basics and one project" (including urban construction, environmental protection, roads, bridges, stations, docks, airports, cultural industries, logistics projects, high-efficiency agricultural projects, etc.). ), innovation in business areas with financing scale exceeding 100 million is an important factor for the success of Huaxia investment. Under the new situation of the continuous opening of financial market, the focus of China's financial service innovation is to accelerate the implementation of internationalization strategy, take the initiative to enter the world economic circle, fully develop the docking between foreign banks and other financial institutions, and promote the efficient docking between financial institutions and enterprises according to the special situation of enterprises and the business characteristics of Chinese and foreign financial institutions.
Secondly, we should accelerate the innovation of the financial service system. Huaxia investment has been seeking new development space in financial operation and financial management. Huaxia Investment has a number of professionals who have worked in the financial industry for many years, and can reasonably pre-audit the financial status, development plan and financing plan of financing enterprises and formulate the most reasonable financing plan (no upfront fee will be charged before the customer's financing funds reach the customer's account).