As we all know, in 1908, Ford produced the first car belonging to ordinary people-Model T, which opened the world automobile industry revolution. Today, we will introduce how Ford evolved into the largest industrial monopoly organization in the United States and one of the world's important multinational companies.
Ford Motor Company is one of the largest automobile companies in the world. The history of Ford Motor Company began at 1903. With the dream and outstanding vision of founder Henry Ford, Ford Motor Company has grown into the fourth largest automobile company after a hundred years of vicissitudes. It has many world-famous automobile brands: Ford, Lincoln, Mercury, Mazda and so on.
In addition, it also owns Ford Credit, the world's largest credit enterprise, Hertz Car, the world's largest car rental company, and quality care, a customer service brand.
20 19 is Ford's 1 16 birthday. In this 1 16 years, Ford has developed from a person, a small repair shop and a four-wheeled vehicle to an American automobile giant that promotes global economic prosperity. Its development history is an American legend in a sense.
1903 In June, Ford Motor Company was established in Detroit. 1908 65438+ 10/month 1, the model t entered the historical stage; At the end of 19 13, Ford innovatively carried out mass production, and the output reached half of the total global automobile production; 1927, the number of T cars is exhausted, and A car comes into play; 1932, Ford first cast the V-8 cylinder block into a whole.
1948, Ford 49 with independent front suspension and openable new rear corner window was grandly listed, which brought strong competitiveness to Ford. Ford Motor Company has gradually developed into a global automobile factory with 35 Ford production lines in 23 countries around the world.
The competition among major automobile brands in the world is becoming increasingly fierce, and Ford is facing more severe challenges. In addition, due to the uncertainty of Britain's withdrawal from the EU, Europe's largest market, its business is facing enormous challenges, which has dealt a serious blow to its business.
However, Ford responded to the crisis with the concept of "flexible production", innovated production and began to solve the crisis, from gasoline fuel to new energy vehicles, from the introduction of new products to strategic adjustment, all in order to go upstream in the cold winter of the automobile market and get rid of the downturn in sales decline.
2018 July 19, the Fortune Global 500 list was released, and Ford Motor Company ranked 22nd. The list of 65438+2065 438+08 Top 500 World Brands was released, and Ford ranked 45th. 20 19, 10 In June, the list of global brands 100 released by international brand groups ranked 35th.
Among all Ford models, the most representative ones should be the following: Explorer is the best-selling multi-functional sports car in the United States; F-series trucks ranked first in truck sales in the United States for many years; Transit has also won the title of best-selling car for many years in a row.
As a medium-sized 5-seat SUV, Ai Hu's appearance is the biggest highlight and selling point. Ford carnival is known as a small steel gun with excellent quality; The verve concept car is avant-garde and dynamic; As a famous American sports car, Mustang is called "Ferrari for the poor". Maverick, new power makes road driving and off-road ability integrated.
Lincoln city, navigator, etc. Provides more convenient equipment and improved steering system suspension; Mercury hiking shoes, sable and other styles are also highly sought after because of their creative design.