Asking about the ownership of brands and trademarks in the world

Wenjie's brand and trademark belong to Huawei.

The brand of new energy vehicles that we are familiar with is "AITO". AITO stands for Ju Lushi. According to public information, AITO and its logo trademark belong to Chongqing Haokang Enterprise Management Consulting Co., Ltd., which is wholly owned by Cyrus.

However, Wenjie's trademark belongs to a third-party company, namely Beijing Yongan Shida Trading Co., Ltd., which belongs to neither Celeste nor Huawei. According to the data, the company's main business scope includes technology transfer and has nothing to do with Huawei and Celeste.

The completion of trademark transfer means that the trademark ownership of "Wenjie" officially belongs to Huawei, and the meaning of the brand name "AITO· Wenjie" is more clear-the former represents Cyrus, and the latter symbolizes Huawei.

core technology

1, intelligent cockpit

In February, 2002165438+,Huawei held a new flagship product launch conference in winter, and officially released the intelligent cockpit of HarmonyOS system. The intelligent cockpit of HarmonyOS system continues Huawei's mobile phone and tablet operation, taking into account the operation requirements of driving scenes.

2、DriveONE

Huawei DriveONE's three-in-one electric drive adopts intelligent oil cooling technology. Compared with the water-cooled motor in the industry, under the same power and torque, the volume and weight of three-in-one electric drive are reduced, and the cooling effect in high-speed area is improved, which can support 20 consecutive accelerations such as 0-100 km/h. NVH reaches 78dB, which is better than the industry level (83dB), achieving mute.

3. Dynamic adaptive torque system

Huawei DATS adopts the deep integration design of motor and vehicle, which can dynamically adjust the torque according to the road conditions and wheel adhesion, reduce the jitter when the vehicle passes through potholes, improve the driving comfort, and even dynamically reduce the motor power as needed to improve the endurance of the vehicle.

Reference to the above content: Baidu Encyclopedia -AITO