This question examines the entry mode of the international market. Enterprises participating in global competition, on the basis of correctly choosing the type of internationalization strategy, should also choose the mode of entering the international market according to their own capabilities. International market entry mode refers to the alternative way for enterprises to enter and participate in foreign markets for product sales. Specifically, it includes three categories: trade entry mode, contract entry mode and investment entry mode. Trade entry mode refers to a market entry mode in which enterprises produce and process products at home and then export them to overseas markets through domestic or foreign middlemen, which usually includes direct export and indirect export.