The typical representative of this kind of products is electronic products. The price of a mobile phone will fluctuate slightly with the change of market demand from listing to shelf. Even if a new product is introduced, when the original mobile phone is about to be taken off the shelf, its price will slowly drop and it will not be worthless immediately. Products with strong timeliness generally have a short validity period. After the expiration date, the product will become invalid immediately and will not bring any value.
Typical examples of this product are flight cabins, hotel rooms and car rental companies. At the moment when the hatch is closed, the empty seats on the plane will no longer sell for a penny. So under normal circumstances, when the plane is about to take off and the passenger load factor is not very high, airlines will handle some air tickets at low prices.
Second, the product forms are different. A mobile phone in the store cannot be packaged into two products for sale (from the mobile phone itself, the bundled sales of different mobile phone packages are not considered), nor can it be sold as a soymilk machine; The flight class is different, and the same seat can be easily changed with an order.
A seat can be divided into Y cabin or sold in F cabin. This is because of flight cabins, hotel rooms, etc. Different products (i.e., one bed per seat) can be formed without changing the substance. Flight cabins can be divided into first class, business class and economy class, and each cabin is subdivided into different sub-cabins.
According to the market situation, the freight rate administrator of the airline adjusts and optimizes the space in real time to maximize the income. The key to maximize revenue is the optimal combination of price and seat.