How to forecast the market demand of meat products?
Poultry meat, including chickens, ducks and geese. At present, chicken occupies a high proportion in China market. The so-called poultry meat products are the final products obtained by processing poultry meat raw materials by physical or chemical methods with appropriate auxiliary materials and additives. Poultry meat is famous for its high protein, low fat and high nutrition. After processing, it can kill all kinds of microorganisms contaminated in raw materials, ensure food hygiene and improve food safety; Improve the tissue structure and improve the color, fragrance and taste of the product; After processing, most poultry products become ready-to-eat foods that can be eaten directly, and more and more become indispensable table foods in people's lives. In recent years, some large broiler breeding enterprises such as Qingdao Zheng Da Co., Ltd., Liaoning Dacheng Food (Dalian) Co., Ltd., Shanghai Dajiang Group and Beijing Huadu Broiler Company have been far-sighted, actively exploring the field of poultry deep processing, expanding the proportion of cooked food, and exporting all kinds of high-quality meat products to Japanese and Eastern European markets, which has achieved good economic benefits. It should be said that China's poultry products have reached a certain scale, and there are many kinds of poultry products, which have played a positive role in promoting the development of poultry industry and enriching consumers' cabbage. From the analysis of eating habits: for a long time, there are few poultry products in the domestic market, people mainly eat fresh poultry, and kitchen affairs are time-consuming and laborious; In the homes of residents in developed countries such as Japan and the United States, family kitchens are mainly used for simple food processing (such as microwave heating and insulation) and fresh-keeping storage (such as refrigerators), and people are increasingly enjoying poultry products directly. Judging from the trend of social development, with the acceleration of urbanization, the rapid development of fast food industry, the improvement of people's living standards and the acceleration of the pace of life, the concept of food hygiene, quickness, nutrition and delicacy has gradually occupied the mainstream position, and a large number of convenient foods are urgently needed to meet the market. Furthermore, the world-wide broiler processing and consumption market is very broad, and China is still at a disadvantage in participating in international competition. Therefore, for us to develop poultry products, we must work hard now.