First, your website must have keywords. Your article should highlight keywords and rank them in your keyword ranking. The title of the article should have the main keywords, and the first paragraph of the content should also contain the main keywords, followed by the long tail words (such as: a machine, a brick machine, a fully automatic machine, a machine on a fully automatic road in a province). The article should also make a fuss according to the needs of users. If users need 123, you should make a fuss according to users' needs.
Second, look at the company's main business scope. Mechanical websites don't need to be updated every day, just once every 3-5 days. Too much is considered cheating. I don't think you can be original, because I haven't done it for so many years. I'm pseudo original (pseudo original: I just want to combine three articles into one or modify the beginning and end of an article and generate it with milk tray software).