There are many market variables, such as sudden market changes, artificial segmentation, intensified competition, inflation or austerity, declining consumer purchasing power, procurement and supply of raw materials and other unforeseen risks, which lead to a sharp decline in market share, or encounter anti-dumping and anti-monopoly charges.
2.？ Product risk
Risks caused by improper development of new products and service varieties, product quality and defects, outdated products or untimely updates.
3.？ operating risk
Due to the confusion of internal management, the withdrawal of shareholders, high asset-liability ratio, difficult capital turnover, troublesome triangular debts, slow withdrawal of funds, and asset precipitation, assets are insolvent or lose money.
4.？ investment risk
Various investment projects fail because of insufficient argumentation, low returns, large losses, uncooperative shareholders or environmental changes.
5.？ exchange risk
Due to the fluctuation of foreign exchange rate, the value of assets and liabilities denominated in foreign currency of enterprises will rise or fall.
6.？ Personnel risk
Enterprises employ directors, supervisors, managers and managers improperly, without full authorization, or brain drain, lack of qualified employees, and large-scale (collective) resignation of employees, resulting in losses.
7.？ Institutional risk
Enterprises are facing difficulties in operation or increased internal friction due to improper selection of enterprise system, corporate governance structure, organizational system and incentive mechanism, or face dissolution and liquidation due to the expiration of the company.
8.？ Merger risk
The change or transfer of enterprise equity leads to goodwill or malicious acquisition and merger between enterprises.
9.？ Natural disaster risk
Losses caused by deterioration of natural environment, earthquake, flood, fire, typhoon, rainstorm, sandstorm, snowstorm, astronomical anomaly, traffic accident, leakage of dangerous goods, environmental pollution, geological (foundation) change, etc.
10.？ Public relations crisis
Due to unqualified product quality, labor disputes, legal disputes, major accidents and other reasons, the credibility and reputation of enterprises have dropped sharply.
1 1.？ policy risk
Changes in government laws, regulations, policies, management systems and plans, changes in tax rates and interest rates or special rectification of industries, China's accession to the WTO, and bilateral or multilateral trade frictions.
12.？ Diplomatic risk
The deterioration of political and diplomatic relations between China and other countries has led to the interruption or termination of normal economic, trade and technical cooperation.