The company's address is Guangzhou, Guangdong, and the agency is Guangzhou Wanjia Intellectual Property Agency Co., Ltd.
Main business: beauty mask, cosmetics, essential oil, skin cream perfume, essential oil cleaning and decontamination preparation, animal cosmetics, polishing preparation, air essence, etc.
Brand is a Chinese character, pinyin is pǐn pái, which refers to consumers' cognition of products and product series.
The essence of brand is that the products, services or other advantages of brand owners over competitors can bring the same or higher value to the target audience.
Values include functional interest and emotional interest.
"Brand" in a broad sense is an intangible asset with economic value, and its differences are manifested in abstract, unique and recognizable mental concepts.
So as to occupy a certain position in people's consciousness. Brand building is long-term.
In a narrow sense, "brand" is a kind of "standard" or "rule" with both internal and external characteristics, which is standardized and regulated in four aspects: concept, behavior, vision and hearing.
An identification system makes it unique, valuable, long-term and cognitive. This system is also called CIS (Enterprise Identification System).