How to find an investment company when starting a business

Usually, friends often ask me how to raise money. Here I will briefly talk about three ways for startups to obtain financing. Among them, the success rate of "casting the net widely" is the lowest, the success rate of "acquaintance introduction" is moderate, and the success rate of "investor's active contact" is the highest.

1. cast a wide net

At present, there are many venture capital platforms linking entrepreneurs and investors. For example, venture capital circle, daily investment, angel exchange. In addition, there are scientific and technological media such as Hunting Cloud Network and 36kr, which also have such functions.

Because some platforms will limit the number of times you send BP every day, all you have to do is stick to it every day.

Introduce acquaintances

Sometimes, if you invest heavily in BP, it's easy to sink into the sea. Ordinary investment institutions have to pick up dozens of BP every day, not to mention the well-known ones. Every day, hundreds of them will kill investment managers. So if you know any acquaintances of investors or institutions, ask them to introduce you. At least investors will have a snack and have a good look at BP. Not to mention that it can guarantee the success of 100% financing, at least it can increase the possibility of financing success on its basis.

Many times, your project is sent to the mailbox of the investment institution, which is basically seen by the investment manager, but their investment authority is very small. If you have a friend who is rich in resources in this field, give him a good hug and he will at least help you introduce BP to a partner-level investor.

3. Investors actively contact

Of course, the highest success rate of financing is the active contact of investment institutions. In general, either the founder team is particularly awesome or the project is particularly mature.

Of course, there is another situation at present. It means "get a lot of media exposure". Even if your team doesn't have BAT genes and eye-catching data, many investors will still invest in you, because projects with high exposure will get the next round of funds. The success rate is also high. For example, the popular post-90 s CEO and post-95 s CEO, sometimes the first round of investment institutions will help you package. This type can only be a chance. Investors vote for you not for the long-term development of the project, but for the next round of capital access and cash in a short time.

If you have friends and reporters have a wide network of contacts, you must hug his thighs, at least you can get widespread attention.