Main business of Sudi Fashion Co., Ltd.

Since its establishment, according to the brand development strategy, the company launched the "DAZZLE" brand in 2005, and then launched the "DIAMOND DAZZLE" and "D 'Ziit" brands on 20 10 and 201,further enriching the brand connotation and expanding the company's coverage. At the beginning of brand creation, the company defined the differentiated positioning, style and target group of each brand, and injected corresponding brand connotations into different brands through an independent team of designers, highlighting the independent personality of female consumers and satisfying their fashion pursuit.

The three core brands "DAZZLE", "DIAMOND DAZZLE" and "d'zzit" are located in the female consumer group with the strongest clothing consumption capacity of 18-45 years old, covering the women's wear market of mid-to-high-end, high-end and mid-end brands respectively, forming a multi-dimensional deep penetration into the women's wear market.

Brand name: Hyun

Brand positioning: high-end fashion

Core audience: urban women aged 25-40 who are free, confident and independent and pursue fashion art.

Brand connotation: adhere to the cutting-edge and fashionable product design, rely on the artistic perceptual platform, and March into the all-round lifestyle brand.

Brand name: Diamond Hyun

Brand positioning: high-end fashion

Core audience: elegant women aged 30-45 who pursue high-end, exquisite and fashionable life.

Brand connotation: the perfect combination of pure artistic sense and manual details, anxiety about ordinary life, pursuit of perfection and texture.

Brand name: Dizite

Brand Positioning: Mid-range Fashion Women's Wear

Core audience: 18-35 years old, independent personality, trend leader with subversive and innovative thinking.

Brand connotation: full of whimsy and creativity, seemingly unrestrained, but always adhering to the unique independent spirit of young people.