The beginning of a magnificent life
Yan Jiehe's civilization comes from his "first bucket of gold". With a keen sense of smell, he just started a business and perceived the development prospect of the construction industry, so he set up a construction company and founded Huai 'an Yinhe Construction Engineering Co., Ltd., which was difficult to receive the project because of its small scale and small reputation in the initial stage of his business. After several searches, I received a project to build Nanjing Expressway.
However, by calculating the cost, Yan Jiehe found that after completing this project, he not only failed to make money, but even lost 50,000 yuan. Such a loss is fatal for a start-up company, but Yan Jiehe didn't think about how to cut corners, but held the mentality of "losing is a blessing" and even made up his mind to ensure the quality of the project.
He believes that only by doing the best can we leave a good image in the hearts of the government. What he cares about is not the small loss in front of him, but the big profit afterwards. So this project was finally completed by Yan Jiehe regardless of cost and quality. As a result, Yan Jiehe lost a full 80,000 yuan.
At the same time, such a "loss" also left an excellent impression on the government, which made Yan Jiehe enjoy a high reputation in the industry at that time and won the recognition of many people in the industry. Through this incident, the government finally contracted all the projects to Yan Jiehe, and the business continued to expand, creating a brand-new road to success for Yan Jiehe.
This not only offset the original losses, but also made Yan Jiehe earn an extra 8.6 million yuan and won the first bucket of gold in his life. "Losing money" has also become the uniqueness of his business, which has created the beginning of a legendary life that others can't imitate. However, the opening of this unique commercial road was actually an unplanned accident.
1960, Yan Jiehe was born in Huai 'an, Jiangsu. When I was a child, Yan Jiehe's family was not rich. Because his father is a teacher, he became a teacher in a high school in his hometown after graduating from high school. Yan Jiehe at this time is not so different.
It was during my school work that I met Zhang. This girl named Zhang is a student in the class. This excellent girl has aroused admiration, and Zhang has a good impression on her. In this way, they fell in love. After graduating from high school, Zhang tied the knot, and Zhang became a pillar.
At that time, Yan Jiehe didn't expect that his life would be so magnificent, and he would be with his family day after day. But the birth of Yan Jiehe's second son, Yan Hao, broke the life at that time, and the family planning policy made Yan Jiehe lose his present job. Yan Jiehe, who had no source of income and was forced to make a living, started his business career with the encouragement of his wife.
It can be said that things change. Neither Yan Jiehe nor his family expected Yan Jiehe to embark on such a road, but it turns out that Yan Jiehe has extraordinary business intuition, which helped him embark on an extremely unique road to success.
The originator of BT mode in China
1995, Yan Jiehe founded Jiangsu Pacific engineering co., ltd, which will be famous in the future. Because of his previous "losing money" behavior, Yan Jiehe has established a good reputation, and the government is willing to cooperate with him. Therefore, the project has continued to this day, and the construction business in Yan Jiehe is also expanding day by day.
1996, Suqian municipal government hoped to build a north-south urban road, but because the local economy was not very developed, the municipal finance could not afford so much money to invest in the construction at the moment, so Pacific helped the government advance funds for the project.
It was from this incident that Yan Jiehe got inspiration and created the BT model. In other words, the government will contribute one third, and the rest will be paid in advance by the Group. After that, the government will repay the project funds year by year. Yan Jiehe soon applied this model to other economically underdeveloped areas in China.
Because Yan Jiehe's BT model can solve the problem that many government funds can't be developed and constructed at that time, coupled with the trustworthy quality of Yan Jiehe recognized by the public, Pacific Engineering Co., Ltd. indirectly won a large number of government projects at one time, and soon became the top construction company in China.
However, in 2006, the construction of the Pacific Ocean was hit by a media storm, because at that time, the Pacific Ocean acquired a large number of state-owned enterprise debt guarantees, but it was forced to collect loans in advance by banks, which led to the break of the Pacific capital chain. This cruel test made Yan Jiehe once step down as the chairman of Pacific Company.
Faced with such a desperate situation, Yan Jiehe did not feel depressed, nor did he feel desperate. Instead, use your own wisdom to make your enterprise bigger and stronger again, step by step to break all public doubts and leave only glory.
Later, Yan Jiehe expressed his understanding of the media and said, "In order to make friends with the media, let us be their target. We paid a high price for it and shed a lot of blood, but we didn't fall down after all. It is also worthwhile to pay these prices. " It is this fearless and brave style that created Yan Jiehe's extraordinary life.
Give way to your son.
In fact, Yan Jiehe once said: "We only pay attention to loss-making enterprises." This is Yan Jiehe's unique business view. Yan Jiehe believes that businessmen need long-term vision, not just immediate interests. Yan Jiehe's life experience proves that what he said is true. Under his choice, the Pacific has established quite good relations with the government and developed better and better.
Yan Jiehe's unique business vision prompted him to write many profound books, such as Industry Determines the Future, The New Analects of Confucius, Management Realm, etc. These books were all written by Yan Jiehe, which gave a lot of guidance to the younger generation on the business road. Yan Jiehe once said proudly, "Since God has made me smart and capable, what can I not do?" This confident bearing is really extraordinary, which sets him apart from ordinary people.
But what is shocking is that in 20 1 1 year, Yan Jiehe, who just turned 50, resigned as the chairman of the company and let his son Yan Hao take over as the chairman to take care of the company. Regarding the media's confusion and doubts, Yan Jiehe said: "My educated son is 20 times older."
Indeed, as Yan Jiehe said, under his father's example, in 20 17 years, Yan Hao, who was young, had already become the sole CEO of the enterprise, and now his social status has reached12 billion yuan, making him the richest man in China after 1980s.
In fact, the success of Yan Jiehe's Son is inseparable from Yan Jiehe's teaching. With a father like Yan Jiehe, the legend of father and son can continue. No matter how controversial it is, there is no doubt that Yan Jiehe is a success that people learn and admire, and an amazing myth with business wisdom and foresight.