Corporate Culture of Red Star Development

Hard work, selfless dedication, pioneering and innovative, striving for first-class.

Red Star Chemical Industry Group is praised by the State Council as a model of western development, a ten-flag unit in Qingdao, the best of the four worlds, the essence of state-owned enterprises and the pride of the nation.

Enterprise style-decisive, rigorous, democratic and swift.

Rigorous and decisive, rigorous in doing things, decisive in making decisions, showing the strong enterprising consciousness of Red Star people, daring to explore and boldly innovate. Democracy is rapid, democracy comes first, action is rapid, and scientific attitude is emphasized. Democratic decision-making, once the goal is determined, Qi Xin will act together immediately, and everything will be simplified. The core of Red Star's style is the fastest speed, simple way and direct purpose.

Enterprise goal-first-class mechanism, first-class management and first-class team.

First-class quality, first-class environment and first-class benefit.

The goal of Red Star Chemical is to be six first-class, and gradually become an international famous brand from a domestic well-known brand in the same industry. From a well-known brand in China to a world-famous brand, Hongxing Chemical has entered every family in the world, condensed the intangible assets of Hongxing Chemical, climbed the world peak bravely, and the development and pursuit of Hongxing Chemical-the pursuit of Excellence is endless.

Enterprise purpose-to add glory to the world and win glory for the motherland

Qingdao Hongxing Chemical Group Co., Ltd. has a production history of more than 40 years and is an internationally renowned brand. Red Star Chemical, the hero behind the scenes. The main products of Hongxing Chemical are barium strontium salt series, which are mainly used in TV glass shells and high-grade ceramics. With the high-quality products of Red Star, the color of glass bulbs is clearer and brighter, adding color to people's lives. In recent years, with the aim of "letting Red Star products enter every household in the world", Red Star has been expanding its scale, opening up markets, improving technology, innovating management and improving efficiency, becoming the barium king of the world and the strontium king of Asia, winning glory for the motherland and adding luster to the world.

Enterprise Management Strategy —— Qi Fei with Multiple Heads and Two Wings

Diversification is the development strategy of Hongxing Chemical Group. Only in this way can we resist the impact of market economy and realize the leap-forward development of Red Star. After the old products of Hongxing Chemical Group were transferred to the raw material base, the old factory vigorously developed fine chemical products and focused on cultivating new growth points. At present, barium strontium salt base, manganese salt and antimony salt production base, advanced fatty acid production base and natural pigment production base have been formed to meet the market demand of electronic and magnetic materials. There has been a gratifying situation in which a variety of products have developed rapidly, and Qi Fei is flanked by Qi Fei.