Today's business world needs transportation services 24 hours a day, 7 days a week, and any transportation delay must be avoided or solved immediately. As an enterprise, the challenges faced by Pacific Union Railway Company are also the challenges that its data warehouse must face:
Timeliness of data
Collecting data from many different functions and systems in the same place, you can easily access a large amount of data at any time, day or night.
The response speed of the system to the query
Before the company implemented the Teradata data warehouse provided by Teradata (a department of NCR), each system of the company had its own data set. There is no actual communication between systems. It is difficult or even impossible to compare data from different disciplines and systems. In this way, the company can't get valuable information about the whole customer of the enterprise, which is indispensable for providing excellent service in the highly competitive transportation industry.
Pacific Union Railway Company has established a long-term cooperative relationship with Teradata, which lasted for more than 10 years. With the development, change and growth of the demand related to data warehouse and information solution of Pacific Union Railway Company, Teradata solution has always kept pace with the company. The company's Teradata data warehouse covers all aspects of railway business. According to the company, the response time for processing a large amount of data (only Pacific Union Railway Company has 167GB, including 900 million lines of data) is very fast. The efficient handling of accounts payable is another advantage. With the adoption of Teradata data warehouse, Pacific Union Railway Company now has a bill analysis system, which can manage the open bills for 45 days or more.
Market segmentation is also one of the advantages brought by its Teradata data warehouse. Marketing managers use the information they get from the data to analyze business trends, make marketing plans, and make better business decisions, such as what kind of transportation contract to seek. E-commerce has become an integral part of the daily business of Pacific Union Railway Company, with a good development momentum. Teradata data warehouse plays an important role in it, which enables railway companies to provide transportation quotations between places for their external customers.