How do small cultural media enterprises raise funds or solve the problem of funds?

Judging from the main financing channels of enterprises in China, there are few financing channels suitable for small and medium-sized enterprises. Mainly in the following two aspects: 1, direct financing is difficult to achieve. At present, China's direct financing methods, such as public offering of stocks and corporate bonds, are very strict in management and strict in examination and approval conditions. Most small and medium-sized enterprises can't meet the requirements because of their small scale, low popularity and low credit rating, and they can't meet the qualifications and conditions for financing in the capital market. 2. Indirect financing also faces many difficulties. At present, there is no financial institution specialized in lending to small and medium-sized enterprises in China, but for existing commercial banks, the characteristics of small and medium-sized enterprises' demand for funds increase the actual cost of banks, because each small and medium-sized enterprise needs less loans than large enterprises, but the procedures are not much different from those of large enterprises. At the same time, the operational risk and financial risk of its loans are higher than those of large enterprises, which leads to a great increase in the workload of banks, but the actual income is declining. Of course, profit-oriented commercial banks lack the motivation to serve small and medium-sized enterprises. Ways and suggestions to solve the financing problem of small-scale cultural media enterprises: (1) Establish an intermediary agency dedicated to financing for small and medium-sized enterprises. The establishment of enterprise financing promotion association, whose members should include investment institutions, banks, enterprises, credit guarantee institutions, scientific research institutions and related units, and the establishment of non-governmental organizations to provide financing services for small and medium-sized enterprises, as well as the establishment of a credit guarantee system for small and medium-sized enterprises with government participation, aims to further improve the investment and financing industrial chain of small and medium-sized enterprises and alleviate the financing difficulties of small and medium-sized enterprises. (B) In view of the particularity of cultural and creative enterprises, we should do a good job in the following aspects. 1. Establish a third-party intellectual property evaluation institution and an intellectual property evaluation system for cultural industries to improve the investment and financing environment for cultural and creative industries. 2. Establish a guarantee system for the completion of cultural and creative industries, and set up a cultural industry guarantee company to provide financing guarantee or completion guarantee for cultural and creative industries projects or enterprises. 3. Establish an intellectual property trading platform. Create a special cultural and creative trading platform, improve the copyright trading platform, reduce the transaction cost of cultural and creative products, and realize the value transformation of cultural and creative products. (3) The government can also improve the financing difficulties of cultural enterprises from the following aspects. 1, actively declare special funds for the development of cultural industries. 2. Establish an industrial guidance fund to provide direct financing for cultural and creative enterprises. In the early stage of the development of cultural and creative industries, government support can promote and accelerate its development, and direct financing or financing guarantee provided by the government will greatly help its development. However, the government should grasp the degree of support and reward, create a demonstration effect through the services provided by the government for investment and financing of cultural and creative industries, attract more market institutions to participate in the investment and financing service system, gradually commercialize various professional services, and improve the implementation efficiency. 3. Take advantage of the financial and international advantages of CBD, absorb advanced management and technology at home and abroad, improve the level and quality of cultural and creative industries in this area, and cultivate cultural and creative enterprises with good growth to be listed on the Growth Enterprise Market of Shenzhen SMEs. 4. Build a platform to attract overseas venture capital companies to invest in enterprises in the region or powerful multinational companies to acquire enterprises in the region.