Application report for giving gifts to customers

If I want to write a report on the application for giving gifts to customers, I think we should first make clear who is the subject of the report, and then who is the applicant of the report? Do you call your superiors or do you have a special centralized department for hospitality, such as the administration department or the marketing department?

So after defining the relevant subjects, you can start writing the report. First, you can write it down and say, well, what is my department? Well, what business have you contacted with your customers recently? The customer is one of our big customers, or our potential big customers. Recently, the communication with customers has been smooth, but some customers may have different requirements from ours, so I hope to, uh, send some gifts to customers to maintain customer relations.