What does it mean to open a property?

Opening real estate refers to a real estate development company or developer announcing that a new real estate project is about to be launched, which is usually called real estate. Developers will conduct a series of market research, planning, design and pre-sale work before announcing the opening of real estate, aiming at providing developers with more business opportunities and providing buyers with a better buying experience.

During the boom of the property market, developers usually open multiple properties to meet the market demand, but also hope that their brand influence will expand. The process of opening a property is often a publicity activity. Developers can publicize their properties through various media, hoping to sell a large number of houses on the first day of opening and maximize profits.

Before building a property, buyers can know the details of the property through various channels provided by developers, such as geographical location, room type, price and so on. Buyers can also make an appointment before the opening, and those who make an appointment can enjoy certain discounts and the right to buy a house on the first day of the opening. However, it should be noted that booking does not necessarily mean that you can get your favorite house, because popular real estate projects usually receive a lot of attention and purchase, and the competition will be fierce.