The qualities that a regional manager must have: 1, thoughtful, intelligent and always awake; 2, ambitious, always full of passion and vitality; 3. Excellent organization and coordination skills; 4. Peace of mind and unique personality charm; 5, pragmatic, will settle accounts, with the ability to operate independently; 6. Learn to learn and persist in learning; 7, the way to be a man and the way to use people;
Responsibilities of the regional manager:
First, business development.
1) Achieve the sales expansion target given by the superior;
2) Under the arrangement of the marketing manager, formulate the regional quarterly plan and monthly plan, and deploy them to the account manager in a decomposed way to lead subordinates to work and assess regularly;
3) Constantly lead and urge subordinates to establish and improve distribution networks throughout the country to achieve established sales targets;
4) personally help the core dealers to establish a stable and efficient action system, lead subordinates to establish the action system of major customers in this market, and continuously promote the business development of the markets under their jurisdiction;
5) Be brave in exploration and innovation, be good at summarizing and improving the work experience of oneself and subordinates, and provide valuable suggestions for superiors.
Second, the organization construction
1) Establish and constantly enrich and adjust the account manager team in this region according to business needs, and guide subordinates to establish local sales teams;
2) Strive to improve the operational efficiency of the organizational structure of core distributors in this region and guide subordinates to improve the operational level of customer organizational structure;
3) On the basis of company principles, formulate a fair and reasonable personnel evaluation and incentive system, constantly motivate subordinates to achieve the set goals, and strive to improve the cohesion of the organizational structure in this region;
4) According to the training materials provided by the company, train subordinates on site to improve their sales skills;
5) Under the training and guidance of superiors, constantly improve their sales skills and work ability.