Judging from the scale of credit information market, the richness of products, the universality of application and the vitality of credit information institutions, the market-oriented model is undoubtedly the most advantageous. Market-oriented credit investigation is another victory of the market-oriented faction, and its most dynamic reason is self-evident. Compared with non-profit credit reporting agencies, market-oriented credit reporting agencies face the pressure of market competition, are closest to the market, can best understand the needs of customers, and have sufficient motivation to improve the quality of products and services and expand the scale of business. Britain and the United States, which adopted market-oriented credit reporting, gave birth to international credit reporting giants, namely, eBay, Aikefei, Quanlian and Dunbar.
The earliest enterprise credit bureau was established under the leadership of government departments, but it has serious limitations. In the field of enterprise credit information with loose government control, private institutions participate in market competition according to commercial laws and provide independent and objective credit information for customers, which has achieved rapid development. At the same time, foreign credit giants such as Deng Bai also participated in domestic competition. At present, among hundreds of domestic enterprise credit reporting agencies, several fast-growing Chinese and foreign credit reporting companies have occupied about 60-70% of the national enterprise survey market share.
In the field of personal credit reporting, China is still in the transitional stage from public credit reporting to market credit reporting, and the two modes will coexist in a certain period of time. The central bank's credit information center has established a national personal credit information database, which undertakes the responsibility of personal credit information of commercial banks and will maintain this operation mode. In 2003, China began to pilot individual joint credit reporting, and established market-oriented individual credit reporting institutions, including Shanghai Credit Reporting and Shenzhen Pengyuan, which achieved initial results.