After several years' efforts, especially the rapid development after the brand positioning of 200 1, Kartman has become a large-scale clothing enterprise with an annual output value of several hundred million yuan and a sales network all over the country. Catman brand has become a strong brand in China clothing industry and a leading brand in the field of fashion underwear. 200 1 By 2003, the sales growth rate of Kartman had created an astonishing proportion of 800%; In March, 2004, Kaman underwear ranked the top 3 in the "National Billion Shopping Center Underwear Sales Ranking" by authoritative organizations such as China Federation of Industry and Commerce. In 2005, Kartman Company won the "Top 100 Profits" and "Sales" of China Garment Association, and paid profits and taxes10 million yuan every year. In the same year, Kartman was awarded the title of "Wuhan Honest Taxpayer". In 2006, Kartman won the titles of "The Most Popular Brand of Fashion Underwear in China", "China Quality Inspection Free Product", "China Famous Trademark" and "China Top 100 Enterprises with Management Competitiveness". In 2004, 2005 and 2006, Maoren Company was awarded the "Top Five Comprehensive Market Share of Similar Products" by the Commercial Federation for three consecutive years, the "Contract-abiding and Credit-abiding Unit" by the State Administration for Industry and Commerce, the "Certificate of Adopting International Standards" and the "Advanced Enterprise of Quality Management in Hubei Province" by the Hubei Provincial Quality Supervision Bureau. In 2007, Kartman Company passed the audit of China Famous Brand Strategy Promotion Committee and won the list of "China Famous Brand"; The cat culture, which symbolizes the "va va voom" of cat people's efforts, is being recognized and respected by more and more consumers.
As a brand operation enterprise, Kaman International was determined to be the first fashion brand with oriental charm at the beginning of its establishment, and has been working hard in this direction.
In terms of brand operation, Catman has invited international superstars Shu Qi, Ekin Cheng and rain as corporate image ambassadors, cooperated with the world advertising giants McCann Advertising Company and Jingxin Company, and joined hands with internationally renowned brand image design companies to create an "entertaining" brand marketing strategy and a unique "va va voom" cat culture; In 2009, Catman invited a new generation of sexy diva, Miss S (Dee Hsu), as the brand endorsement, which opened a richer and more varied brand-new vision for Catman.
In terms of sales service system, Kartman has always put innovation first, established a perfect marketing network, covering more than 180 large and medium-sized cities in 29 provinces, municipalities and autonomous regions, and has more than 1,000 well-established international sales terminals. At the same time, the company has also actively explored overseas markets, and has successively become a global strategic alliance partner of the world's top 500 companies such as DuPont in the United States and Blue Crystal in Austria.
A series of high-end business strategies have made the company's business scale advance by leaps and bounds, and quickly established a leading position in the national underwear industry. With high-quality management talents and modern management mode, Kartman Company keeps moving towards the direction of enterprise modernization, scientific management, market collectivization and internationalization, and creates a new era of "leading the fashion trend and building the first brand with oriental charm"!