I. Scientific and Technological Innovation As we all know, the ability of scientific and technological innovation is an important cornerstone for the rising market value of a technology company. When Apple's market value surpassed Microsoft from 20 10, it quickly seized the electronic digital industry with the help of iPhone, iPad and MaC. In the next decade, with the help of iPhone, it became the most popular product in the world and became the object of people's attention. Technological innovation has always been Apple's most competitive trump card in the technology industry. Take the iPhone as an example. Jobs invented the world's first mobile phone, which shocked people all over the world as soon as it went on the market. Under the leadership of Cook, the technology and functions of iPhone have been perfectly used by Cook and become a leading enterprise in the technology industry. Under the guidance of Apple's technological innovation, a large number of technology companies such as Xiaomi, Huawei, Samsung and OPPO have been born. This is the impact of Apple's technological innovation on the world, so I think Apple's technological innovation has a great impact on the world, otherwise there would not be so many excellent technology enterprises in China.
Second, Tim? Cook has contributed a lot since 20 1 1 Tim? After Cook took over as Apple's new CEO, Apple's market value gradually began to rise. Cook released a new generation of iPhone 5 on September 20 12, one year after taking office, which perfectly explained what a mobile phone is, and thus brought an era belonging to Cook. In the next 10 years, Tim? Cook has released a number of classic mobile phones, including iPhone 5s, iPhone 6s, iPhone6s Plus, iPhone8, iPhone 1 1, iPhone 12 pro, and iPhone 13 Pro. The price of each mobile phone starts at 5,000 yuan, and the annual sales volume exceeds 6,543.8 billion units. You can imagine how high Apple's profit is. Cook's credit I think Jobs is the founder of Apple's mobile phone, and Tim? Cook is a man who makes perfect use of business and profits. Tim. Cook's contribution is obvious to all. In 2020, the market value of Apple will be as high as 2.25 trillion yuan. One year later, with the blessing of the epidemic, the market value will rise instead of falling, and it is conceivable that the market value will exceed 3 trillion. Tim. What a good cook.
Third, the iPhone is the trump card. Nowadays, people go out to play and basically don't leave their mobile phones. Apple's iPhone, as a leader in the technology industry, is a representative of hot sales at home and abroad, and also a high-end mobile phone. At present, in the mobile phone industry, iPhone has always been recognized as the best mobile phone. Because of its smooth system, durability and high cost performance, it is deeply loved by consumers. Moreover, the cumulative annual sales volume of iPhone is over 654.38 billion units, and the worst is about 50 million units. It is conceivable how much profit Apple has made in the world with the iPhone. Therefore, Apple's core trump card is the iPhone, and the driving force that makes it the world's number one market value is technological innovation. This is why Apple's market value is 3 trillion, and iPhone is definitely Apple's trump card product.
The market value of 3 trillion proves Cook's commercial value, and it also shows that Apple has won word-of-mouth and profits around the world by relying on technology and products. I believe that Apple will become stronger and stronger in the future.