China Hershey Engineering Consulting Co., Ltd. is a wholly-owned subsidiary of Hershey in China, and has successfully completed more than 65,438+050 projects in China, with a total amount of more than 2.5 billion US dollars. Hershey also actively explores multi-field and multi-level cooperation with local engineering companies in China. At the beginning of 2007, the company signed a cooperative design contract with China Enfei, China Metallurgical Science and Industry Group, for the smelting of Ramu project in Papua New Guinea. The smelting cooperation design contract of Ramu project is the most important design subcontract of Ramu project. The signing of this contract will provide effective guarantee for the smooth construction of Ruimu Project. From June 5438+ 10, 2005, Ramu Project Department began to select basic smelting design partners, conducted extensive exchanges with almost all international engineering companies that have participated in laterite mining projects, and finally determined Hershey Company, which has rich experience and high reputation in this field, as the smelting cooperative design partner. According to the contract, Hershey will provide technical support for the smelter construction of Ramu Nickel Cobalt Project, such as overall smelting process design, basic design of pressurized acid leaching and sulfide precipitation process, basic design and subsequent detailed design of hydrogen sulfide device, equipment manufacturing, construction and installation, debugging and training.
Hershey's most prominent and experienced business is engineering consulting and design in the fields of nonferrous metals and metallurgy. In recent years, Hershey has successively won big contracts. The expansion project of Russian aluminum company Sayanogorsk won the bid in Russia, amounting to 700 million US dollars. This is the largest smelter expansion project in Russia since 15. After the expansion, the production capacity of the smelter increased by 270,000 tons. In another agreement signed with Rusal, Hershey Group also agreed to help Rusal completely transform the production equipment of Sayan Nogol Sike Aluminum Plant.
Recently, Hershey Company, together with China Nonferrous Engineering Design and Research Institute, began to undertake the feasibility study report of Dagongshan laterite nickel mine project in Myanmar. This is a super-large comprehensive mining, dressing and smelting project being operated by China Nonferrous Mining Group Corporation, and there is no construction precedent in China. The group is expected to invest hundreds of millions of dollars in the project and own 75% of the mine, while the Myanmar government will own the remaining shares. The mine will be an open-pit mine with an estimated nickel reserve of 700,000 tons and an average metal grade of 65,438+0.4%.
Hershey Company has built an efficient and rapid decision-making system and incentive mechanism based on the mechanism that employees hold shares in the company for decades to retain talents for the company's development. When trying to enter some fields that have never been set foot in before and have no experience, Hershey usually chooses to establish a consortium with its partners as the starting point to gradually explore and accumulate experience in new fields, including its expansion in water, nuclear industry, petrochemical and other fields, which can rapidly develop Hershey's market competitiveness. Hershey has never stopped in a mature field, but has been exploring new development opportunities to quickly adapt to the development of the business environment and realize business diversification. Hershey's diversified business is supported by the same technical foundation. For example, tunnel engineering and subway engineering, non-ferrous engineering and steel engineering, power engineering and nuclear engineering can all achieve technical foundation. Hershey's choice is to diversify on the basis of * * * technology. Hershey's international development strategy enables it to seize the opportunities brought by the rise of the new economy to the company's global development. Hershey's early development in Central and South America and South Africa, and their present development in China, Russian and South Asia are all successful examples of enterprise internationalization. Hershey entered the China and Russian markets by acquiring companies from third countries and taking over its offices in China and Russia. Hershey also entered the non-ferrous metal industry in China and the fields of nuclear power and wind energy in Canada. During the development of Hershey Company, technological innovation has brought them unlimited business opportunities and established its leading market position. For example, the copper cooling system of blast furnace developed by them has opened up a huge market for it. Their continuous investment in project management and IT technology, as well as their investment in key engineering technology research and development, make Hershey's project management and other technologies very mature. In the project, Hershey's proprietary technology is widely used from equipment to engineering to factory operation, which makes competitors lose the opportunity to compete with them and basically forms a customer monopoly situation.
After more than half a century's development, Hershey Company has created the myth of a small company founded by four people to a top multinational engineering company with a turnover of tens of billions of dollars this year. It is the company's good management mode, diversified business development, forward-looking international development strategy, timely merger and acquisition measures, and large-scale investment and technological innovation in R&D that have created the myth of Hershey Company.