Speaking of Qiaoxing Group, we have to mention its founder Wu Ruilin. Wu Ruilin was born in rural Fujian, the youngest child in the family. Because there were too many children at home, Wu Ruilin dropped out of school at an early age and learned sewing from the village master. Wu Ruilin is a witty man who refused to admit defeat since he was a child. Relying on her own technical accumulation, she had her own tailor shop, and then gradually expanded the scale and established a factory. Unfortunately, a big fire burned all his hopes.
Later, unwilling to fail, he continued to rise and fall in the business world, but basically ended in failure, and even was cheated into owing hundreds of foreign debts, knowing that hundreds of thousands were huge sums of money at that time. Until the end of the 20th century, Wu Ruilin found a toy phone in Shenzhen. This inspired him to produce telephones and put them into action quickly, and Qiaoxing Group was born. Its inspiration is not only to produce telephones, but to add LCD screens to telephones to distinguish them from those on the market.
In addition, Wu Ruilin did not take the old road of traditional telephone sales. He widely spread his sales network and actively carried out point-to-point and face-to-face sales with the masses. This sales policy, coupled with novel and high-end telephones, enabled Qiaoxing Group to quickly open the market and soon became the second largest telephone manufacturer in China.
In the case of gratifying achievements, Wu Ruilin did not stop and was immersed in victory. He pays close attention to the changes in market conditions. Has entered the mobile phone, agriculture, mining and other fields. The valuation of Qiaoxing Group keeps rising. However, if the steps are too big, it is easy to get hurt. Although large-scale investment in casting nets will make enterprises diversified, huge financial pressure is also an inevitable problem. Especially in this case, the scandal of Qiaoxing Group broke out constantly, which made the capital market begin to distrust Qiaoxing Group. So Qiaoxing's share price plummeted until it was forced to withdraw from the market.