Development status of Beijing Royal Garden Food Co., Ltd.

With the rapid development and expanding business scale, the company has also won many honors: the company passed the HACCP international quality management system certification in early 2004, became the first enterprise in the same industry to pass the certification, and took the lead in passing the QS certification in April 2006; In 2003, it was rated as the first batch of key leading enterprises in agricultural industrialization in Beijing; In 2006, it was rated as a national "contract-abiding and trustworthy" unit by the State Administration for Industry and Commerce; In 2006, the trademark of "Imperial Garden" was awarded as "Beijing Famous Trademark". Yushiyuan brand fresh jujube was awarded the title of "green food" by the Ministry of Agriculture. At the end of 2009, Imperial Garden Company was rated as a high-tech enterprise; 201015 "Imperial Garden" won the list of well-known trademarks in China; 2010 65438+February 2 1, the company won the title of "the second batch of national agricultural products processing demonstration enterprises" by the Ministry of Agriculture. 20 1 1 was awarded "2009-201/Excellent Enterprise Award for Scientific and Technological Progress in Food Industry"; 201165438+February, the company was jointly approved by the Ministry of Agriculture and other eight ministries as a national key leading enterprise in agricultural industrialization.

Imperial Garden Company has been insisting on focusing on product research and development for many years, with the most advanced research and development team in the industry and strong market awareness and innovation awareness. On the basis of retaining the traditional folk flavor, according to the urbanite's pursuit of health and fashion, adhering to the business philosophy of "tradition+technology", "tradition+fashion" and "tradition+health", we tap the essence of traditional products with modern ideas and inject new high-tech elements into traditional culture.

Since its establishment, the company has always adhered to the development model of "company+base+association", relying on the superior conditions of Huairou mountainous area, such as pollution-free environment, pure water quality, abundant sunshine, large temperature difference between day and night, and high fruit quality, through the integration of industrial sources, with unique business strategy, strict management system and strong economic foundation, it has entered the market with base farmers and embarked on a successful integrated management road of dried and fresh fruit processing industry. All kinds of new products developed have now entered the market. In line with the concept of "farmers are industrial workers and farmland is the base of raw materials", in the next two years, Imperial Garden Company will take advantage of the existing agricultural resources in Huairou Town to deepen the business model of leading enterprises in the market, leading bases of enterprises and connecting bases with farmers.

In the future development, Imperial Garden Company will adhere to the business purpose of "providing consumers with safe, nutritious, green, healthy and delicious products, driving one side's economic development and creating greater value for society" and take "building the first brand in the same industry" as the goal to better repay the society.