Brand building of Sichuan New Hope Dairy Co., Ltd.
The company attaches great importance to brand building and promotion, and has successfully developed new hope brand products, such as Aikelin, Bobo and Xiao V series. Local regional brands such as Huaxi brand and Yangping brand to which New Hope belongs have also developed at the same time. In particular, Huaxi brand yogurt and Yangping brand pure milk have won the favor of consumers and become the leading products of the company because of their excellent quality, reasonable price and thoughtful service. In particular, Huaxi brand yogurt has gone through more than 40 years of ups and downs with Chengdu citizens and established deep feelings.