As a new car-making force that entered the market in June of 20 15, Skycar just released its first production model last month after five years? Among them, Sky ME7 has experienced various pains such as difficulty in financing, mass production and delivery. At the end of February this year, the co-founder, director and chief marketing officer of Sky Motor left Dongping to join Beijing Hyundai. In July, Yang, the vice president in charge of public relations communication and digital marketing, and the vice president in charge of sales, also left.
In such a difficult situation, the listing of Sky ME7 may give investors a shot in the arm. This medium-sized and large-sized pure electric SUV won the "German iF Design Award" adopts its self-developed iMA intelligent digital architecture, and 5+X instantly interconnects the big screen and face. ME face recognition and other intelligent configurations, and the subsidy price is 265,438+0.88 million-289,800 yuan. This allows users and investors to see the capabilities and potential of Skycar. According to informed sources, the employer's investment is optimistic about Skycar's independent research and development strength in the fields of power generation, intelligent driving and intelligent network connection.
With the influence of external environment such as subsidy recession and epidemic situation, the new energy market is constantly tightening, and the vast majority of new car-making forces will face the risk of capital chain breakage. Prior to this, Skycar only got five financing of 6.5 billion yuan, which obviously has fallen into a state of "running out of ammunition". And this multi-billion-dollar financing can be called "leading the horse".
There is money, but this "high-end road" is still full of resistance. Only in the price range of Sky ME7 can there be domestic Tesla models? 3. Tucki P7, BYD Korea EV and other competing products. Even if the intelligence is strong, this latecomer is not easy to "spoil the game."
Therefore, Sky Auto said that after obtaining new financing, the company will speed up the construction of offline sales and service networks such as Sky Center, Smart Choice Space, Anxin Workshop and Su Jie Station. It is estimated that the goal of 30 stores in 20 cities will be completed by the end of 2020, and all first-tier cities, second-tier cities and some third-tier cities will be covered by 2025, when the number of stores will exceed 200.
In addition, Sky Auto will also cooperate with head charging service providers such as State Grid and Star Charging to build a charging service system including fast charging stations, exclusive charging piles for outlets and public charging, covering communities, business hotspots and highways.
This also means that in the future, Skycar will begin to improve the car experience and enhance user service. This is very different from other luxury brands. For example, the five-star service launched by Mercedes-Benz is to solve the problem of users' mileage anxiety with services, so that consumers can get a better car experience.
In recent years, with the popularization and use of pure electric vehicles, various problems emerge one after another. These problems seem to be caused by the vehicle itself, but in fact they are caused by the imperfect supporting facilities. For example, even if Tesla's vehicle technology is enough to become an industry benchmark, its car experience is still not enough for consumers to pay a big price for it. New energy vehicles are different from traditional vehicles. The technology of the vehicle itself is not the core point of competition, but the car use and service experience after buying a car may be the standard for evaluating whether new energy vehicles are "luxury" at present.
I believe that through this round of financing, Skycar will take a new step towards luxury brands. At the same time, its official said that Skycar has been opened? IPO？ Preparation, planning? 202 1? Year? IPO, a new round? Before listing? Financing has also begun. Thanks to sufficient capital blessing, the second model of Skycar is also progressing smoothly. What is the plan? 2023? Launched every year before 2008? 1-2? This model covers the mainstream market.
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.