After preliminary exploration in some fields, the Group has accumulated rich experience in industrial operation, accelerated the development of feed, food, livestock and poultry, veterinary drugs and other industries, improved the industrial layout and enhanced the synergistic effect. Shandong New Hope Liuhe has accelerated the pace of industrialization through cooperation and development with outstanding enterprises inside and outside the industry, and the number of joint ventures has grown to more than 120. Through industrialization development, the Group has the ability to ensure food safety from the source of the industrial chain, and further enhance the comprehensive competitiveness of enterprises at the industrial chain level through innovation and cooperation within the industrial chain.
Whole industry chain era
Under the general situation that animal husbandry is transforming into modernization, while speeding up the development of standardized and modern farming, the Group has further extended its business to both ends of the industrial chain, established raw material bases and sales terminals with the world's top 500 enterprises, and learned from foreign advanced business models, marketing methods and consumption concepts to build a perfect food traceability system. Through the construction of the whole industrial chain, the Group fully controls the product quality and ensures the safety, nutrition, flavor and convenience of food.